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Comparing Magic, Hearthstone, and Yu-Gi-Oh is tricky because they’re all on PC, Hearthstone doesn’t have a physical game, Magic doesn’t have a mobile game, and Yu-Gi-Oh has both - except Duel Links has different rules from the physical Yu-Gi-Oh game. Runeterra’s second alpha phase did poorly based on Twitch traffic.
Also in 2019, land sales began (an extension of the Axie Universe, which we’ll break apart in a later section), the marketplace shifted over to the Loom Network (a Layer 2 on Ethereum), and the card battle game community alpha released. In general, it was still a year of laying the foundation for future user growth and engagement.
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