3 ways to bring more creativity into mobile game marketing (that don't just mean hiring Hollywood talent)
GamesIndustry.biz
MAY 4, 2023
With the mobile game market’s outstanding growth over recent years, it’s sometimes easy to forget just how young of an industry it still is. However, following a post-Covid market decline – which in reality, was more of a market correction – and tightening privacy regulations, games industry operators and investors alike have been quick to doubt the industry’s growth potential with some even declaring that mobile game marketing is dead.
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