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In the second edition of The Alumni Effect, we’re focusing on another industry powerhouse: Activision Blizzard, which also includes the mobilegaming giant King. Out of the 28 companies that raised funding: — 17 making PC&сonsole games, of which six are also developing for mobile platforms. —
While these are not directly gaming-related news, both Meta and FTX were significant players in the gaming ecosystem. Meta’s venture into the metaverse coincided with Apple’s privacy changes and resulted in the loss of the platform as the number one ad channel for mobilegames.
State of the MobileGames Market The Western mobilegames market , which we broadly analyze by removing the Chinese, Taiwanese, Japanese and Korean markets from the numbers, saw overall installs climb by 14% to 47.5B Games with IPs and/or high production values bucked the trend.
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