Unity report shows sharp decline of in-app mobile spending during 2022's end
Game Developer
JUNE 13, 2023
Unity's new report on 2022's mobile game revenue shows in-game spending had a hard drop in revenue during the holiday season.
How Mobile Game Developers Are Using Anime to Boost Engagement and Revenue Across the Globe
Game Refinery
MARCH 20, 2025
Some titles, such as Umamusume: Pretty Derby, have taken things one step further by taking a multimedia approach, with mobile games, anime, and manga series all coexisting and building an ever-expanding universe. You see, many anime-based games attempt to retell the same story from the series they are based on.
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The Rise of Hybridization in Mobile Games: How Developers are Genre Mashing Their Way to Success
Game Refinery
MAY 4, 2023
We’ve been writing about the growth of ‘hybrid’ mobile games – when a title merges two or more genres to create an entirely new gameplay experience – since 2020, but hybrid games have evolved a lot since then, especially when it comes to the game genres that are being merged together. So what are the benefits?
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Drive-Up Your Revenues with Seasonal Events
Game Refinery
MARCH 16, 2023
From national calendar days to religious holidays, seasonal events are a great way for mobile games to find new and exciting ways to drive player engagement. We’ve updated the blog post with new seasonal event implementation examples and best practices for introducing seasonal events into your mobile game.
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How Istanbul Became the New Capital of Mobile Gaming – And Where It’s Headed Next
Deconstructor of Fun
MARCH 10, 2025
Trkiye has rapidly established itself as one of the world's most dynamic mobile gaming hubs. With a strong talent pool, an entrepreneurial mindset, and a track record of success, the country is now the second-largest gaming hub in EMEA after the UK. Today, Istanbul holds the undisputed crown of the world's mobile gaming capital.
Mobile games accounted for 66% of App Store spending in 2022
GamesIndustry.biz
MAY 17, 2023
Sign up for the GI Daily here to get the biggest news straight to your inbox Mobile games made up $110 billion of App Store $167 billion spending throughout 2022, says Data.ai.
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How Mobile Game Developers Are Using In-Game Collaboration Events to Boost Player Retention
Game Refinery
NOVEMBER 23, 2022
If you’re looking for ways to improve player retention for your mobile game, hosting a collaboration event with a well-known franchise as part of your LiveOps might be the answer you’re looking for. The best in-game collaboration events are often mutually beneficial. Simulation RPG Vikingard collaborates with TV show, Vikings.
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12 Ways to Take Battle Passes to the Next Level in Mobile Games
Game Refinery
OCTOBER 26, 2023
Battle passes have crept into almost every mobile game genre imaginable, with our platform showing that 66% of mobile games in the top 20% have incorporated the feature. Editor’s note: This blog post was originally published in March 2022.
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[Event Spotlight] How Mobile Game Developers Are Driving Player Engagement With Race Events
Game Refinery
JUNE 15, 2023
The rise of hybridization in mobile games has resulted in game developers experimenting with new gameplay mechanics and features from other genres to drive engagement, something that’s often done via limited-time events. Royal Match introduced the Space Mission race event in July 2022.
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Game-Changing Storytelling: How To Integrate Narrative Elements in Mobile Games
Game Refinery
NOVEMBER 30, 2023
The Elite Quest Vowed in Blood Action RPG: Goddess of Victory: NIKKE Continuing in the RPG genre, Level Infinite’s Goddess of Victory: NIKKE has been a huge success since it first appeared in November 2022, hovering around the top 20 on the Japanese market and the top 200 on the US market.
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How Pride Was Celebrated on Mobile in 2022
Game Refinery
JULY 27, 2022
— Zooba (@ZooBattleArena) June 20, 2022. League of Legends: Wild Rift (Riot Games). Behind the scenes, Riot Games has partnered with organizations supporting LGBTQIA+ populations, for example, ILGA-Europe. Beatstar featured on their Twitter page a drag queen artist Pabllo Vittar, whose song is also playable in the game.
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The top 22 mobile games of 2022
Game Analytics
DECEMBER 28, 2022
Going the extra mile with your game and adding in just a few more features or touches does make a difference. Casual strategy games have definitely made their mark in 2022. You’d think that army games and a relaxing experience wouldn’t mix. So ads won’t ever spoil what is arguably a perfect mobile game.
Ampere Analysis: UK console, PC and mobile games revenue declined in 2022
GamesIndustry.biz
FEBRUARY 20, 2023
UK spending on video games dropped 1.6% billion in 2022, according to the latest report from Ampere Analysis. The games market received an artificial surge in sales caused by the lockdowns in 2020 and 2021. The games market received an artificial surge in sales caused by the lockdowns in 2020 and 2021. to £5.38
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China's games market reached $45.5bn in 2022
GamesIndustry.biz
JUNE 7, 2023
The games market in China reached $45.5 billion in revenue in 2022 – that's including mobile, console and PC. Chinese games companies accounted for 47% of the mobile games revenue worldwide and 39% of the PC games revenue, a new report from Niko Partners showed.
The Rise and Fall of eCPM in Mobile Gaming: What Happened in 2022?
Game Biz
FEBRUARY 1, 2023
The year 2022 was a tumultuous one for the world economy, with a number of factors contributing to a volatile market. The mobile gaming industry was no exception and experienced a significant drop in eCPM (effective cost per thousand impressions) due to these challenges. How Does eCPM in 2022 Compare to 2021?
Bucking the Recession in Mobile Gaming
Deconstructor of Fun
DECEMBER 5, 2022
and Deconstructor of Fun’s latest collaborative report, we dive deep into a comprehensive analysis of the mobile gaming sector and which genres are defying the economic slowdown. These three factors have traditionally made mobile gaming venture capital (VC) friendly, which brings in the capital that keeps the flywheel going.
What does the Digital Markets Act mean for mobile game developers?
GamesIndustry.biz
SEPTEMBER 6, 2024
The EU's Digital Markets Act (DMA) was passed in November 2022 and at the time was heralded as a proverbial "game patch" set to rebalance the digital playing field. But fast forward to today, with the effects of the DMA now taking shape in reality, what does this all really mean for the games and interactive entertainment industry?
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DIY desserts and tie dye shirts – Mobile games inspired by social media (part 2)
PreMortem.Games
FEBRUARY 20, 2023
For example, the DIY home improvement retail market was valued at $848.20B in 2021 and is expected to grow at a compound annual growth rate of 4.73% from 2022 to 2030. No wonder it scores so well as mobile games. Dessert DIY games There’s a clear winner here as well generating 150 times more installs than its closest competitor.
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How to Build Better Mechanics for Rewarded In-Game Ads
Game Refinery
AUGUST 2, 2023
A common way to monetize freemium mobile games is through in-app advertising, where ad placements are sold to generate profit from the entire player base. Freemium games reach wider audiences, but the risk of churn is always looming. Dragon City Mobile’s ad task event. Dragonscapes Adventure’s ad task event.
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Mobile accounted for $90.4bn of global games revenue in 2023
GamesIndustry.biz
JUNE 5, 2024
Mobile games made up 49% of total revenue generated by the global games market in 2023 at $90.4 Conducted between January 2022 and January 2024, the 2024 Mobile App Trends report found that in-app revenue for games apps increased 6% year-over-year, while consumer spending decreased 2% to $107 billion.
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The Mobile Games Industry In the Year 2023
Deconstructor of Fun
JANUARY 31, 2023
Our suggestion to all the game developers out there is to make the most out of these safe harbors while they still offer that sweet protection from the raging storm. Firstly, pretty much all of their users are engaging with their service through their mobile devices in addition to TV screens. And that’s a lot of eyeballs.
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Data.ai: Global mobile game revenue dipped 5% to $110bn in 2022
GamesIndustry.biz
JANUARY 11, 2023
says that mobile consumer game spending hit $110 billion in 2022. The figure represents a decrease of 5% year-over-year, according to the State of Mobile 2023 report. Regarding mobile game spending, China led with $42.4 A new report from Data.ai billion in player spending. Read more.
Games Industry Africa Awards 2022 winners announced
GamesIndustry.biz
DECEMBER 12, 2022
Games Industry Africa announced the winners of this year's Games Industry Africa Awards (GIAA). The organization said that recognition of the continent's talent pool is a way to aid the expansion and inspiration of the African game industry. Read more.
Navigating the storm: Lessons learned from the mobile market's downturn
GamesIndustry.biz
OCTOBER 12, 2023
In 2020, not the best time for many sectors, the revenues of video game companies increased by 23.1% (Newzoo). However, everything changed when 2022 hit the world. According to data.ai, the size of the video game industry in 2022 amounted to $193 billion, a 5% decrease from the 2021 figures.
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Only a handful of studios in Slovakia generate the lion share of game revenues
PreMortem.Games
DECEMBER 2, 2024
Top image: The House of Tesla by Blue Brain Games This year the Slovakian games industry is expected to generate an estimated €70.3 million in 2023, but a long way removed from the pandemic-induced highs of 2021 and 2022 (€80 million and €77.1 The majority of these games target the PC platform, accounting for 72.5%
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[Event Spotlight] How Mobile Game Developers Can Boost Engagement In The Casual Puzzle Genre With Competitive 1v1 Events
Game Refinery
FEBRUARY 8, 2024
Only 15% of casual puzzle games in the US top grossing 200 have implemented it, despite it proving reasonably effective at boosting performance in several level-based puzzle games. With that in mind, are mobile game studios missing out on an important opportunity here to boost engagement?
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Newzoo: Global games market expected to grow to $189bn in 2024
GamesIndustry.biz
JANUARY 23, 2024
increase over 2022, which itself was down 5% year-on-year. The data firm added it was "optimistic' for the PC and console segments, while mobile gaming is "likely to recover" after difficult conditions for the past couple of years. The compound annual growth rate from 2021 through 2026 was estimated at 1.3%. Read more
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Unlocking South Africa's talent through co-development
GamesIndustry.biz
MARCH 5, 2024
Six Peaks Games is one of them and, while technically a newcomer, it has decades of experience under its belt. In 2011, he founded Fuzzy Logic, a mobile games studio that eventually became specialised in AR and VR across various sectors.
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How King is using AI to speed up development of new Candy Crush levels
GamesIndustry.biz
JUNE 26, 2024
The Candy Crush maker has been utilising and researching machine learning and AI tech for over half a decade, which is even before it acquired Peltarion , the Swedish-based AI software company it picked up in 2022. In fact, one of those tools has already had a profound impact on the development of the hit mobile game.
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Mobile Game Development Cost : What Factors Influence the Price?
Juego Studio
JUNE 29, 2023
Mobile gaming has grown rapidly in the past decade thanks to the lockdown and the new emerging technologies. In 2022, the mobile gaming market alone accounts for 50% ($92 billion) of the revenue and it […] The post Mobile Game Development Cost : What Factors Influence the Price?
How Mobile Games Can Buck the Recession
Deconstructor of Fun
DECEMBER 5, 2022
We review the game of the week: Talking Tom Time Rush from Outfit7 ✉️ Received this email from a friend? These are the Mobile Games Defying Economic Headwinds — and Why In data.ai These are the Mobile Games Defying Economic Headwinds — and Why In data.ai Subscribe here!
Untold Stories of ex-Activision Blizzard King’s Founders
Deconstructor of Fun
NOVEMBER 4, 2024
In the second edition of The Alumni Effect, we’re focusing on another industry powerhouse: Activision Blizzard, which also includes the mobile gaming giant King. This pattern aligns with broader VC trends in gaming: a surge in deal-making during 2021-2022, followed by a decline that remains above pre-pandemic levels.
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Hypercasual games market is shrinking, still 3.7 billion downloads last 3 months
PreMortem.Games
JULY 4, 2023
A larger drop can be identified if we compare Q2 2023 to Q2 2022. For both of these cases, pixel games often work as a great basis. Released back in 2022, the game takes its inspiration from the widely popular Piano Tiles series by Umoni Games. The market has shrunk from 3.9B installs over the past three months.
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Fingersoft implementing six-hour working day
GamesIndustry.biz
FEBRUARY 8, 2023
Finnish mobile game studio Fingersoft announced that it will now offer a six-hour working day option to its employees, for 90% of their full salary. The company experimented with the four-day week and the six-hour working day five days a week throughout 2021 and 2022.
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Xbox: "We want to build on the potential we’re seeing in India"
GamesIndustry.biz
FEBRUARY 16, 2023
Sign up for the GI Daily here to get the biggest news straight to your inbox While consoles like the PlayStation 5 and Xbox Series X|S haven't flown off store shelves in India, mobile gaming continues to scale one peak after another in the country. Microsoft now has a team devoted to building its presence in India.
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Top 5 Mobile Game Monetization Strategies for 2024
iXie gaming
FEBRUARY 2, 2024
The concept of a mobile game is worth thousands or even millions of dollars, which may not be enough. Some games, like Honor of Kings and PUBG Mobile, generate billions of dollars annually. For instance, in 2022 alone, Honor of Kings generated a whopping $1.8 It involves making users pay for the game.
Newzoo expects a ‘lean year’ for the industry but also predicts growth for 2024
PreMortem.Games
FEBRUARY 5, 2024
Well, according to Newzoo , the games industry is bouncing back from the decline in 2022. Also, after two years of negative growth, due to difficult market conditions, especially around user acquisition, mobile gaming is likely to recover. But what do the numbers say?
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The State of the Mobile Games Market in 2023
Deconstructor of Fun
JANUARY 17, 2023
State of the Mobile Games Market The Western mobile games market , which we broadly analyze by removing the Chinese, Taiwanese, Japanese and Korean markets from the numbers, saw overall installs climb by 14% to 47.5B A game that really fell during 2022 losing nearly half of its revenues in the process.
Inside the Skillz Developer Accelerator: Why $75M is Up for Grabs for Game Studios
Deconstructor of Fun
MARCH 13, 2025
With experience managing nine-figure user acquisition budgets and scaling successful titles, the company believes it can offer a superior alternative to traditional mobile game monetization models. The Real-Money Skill Gaming Market: A Massive Opportunity Skillz games are available on the App Store, Galaxy Store and the web.
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Top 10 Hyper-casual Game Ad Networks in 2022 (Q4)
Game Analytics
FEBRUARY 1, 2023
New year, new insights into the most innovative segment of the mobile gaming market: hyper-casual games! The much awaited “Hyper-Casual Benchmark Report” for Q4 2022 is here to provide you with up-to-date data on key performance indicators, user behavior, and trends in the hyper-casual gaming industry. Let us know!
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(The Unofficial) Deconstructor of Fun 2022 Gaming Awards
Deconstructor of Fun
DECEMBER 27, 2022
2022 was incredibly eventful (as you can read about below) and we are looking forward to starting the new year with all of you in a few days! 2022 GAMES AWARDS: And the winner is… The Biggest News Item of 2022 Looking back, 2021 was truly booming in terms of game news. 2022 has been the opposite.
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TOP 6 Game Development Trends 2022
Moonmana
JULY 4, 2022
Average weekly time spent playing video games worldwide as of January 2021, by age group. Source Statista 2022. In addition, the spread of smartphones has added the extension of game development experiences for users by making them more realistic and entertaining. . 2022 Game Development Trends. lifestreaming.
Console revenues decline as PC soars; Mobile still dominates in $187 billion market
PreMortem.Games
SEPTEMBER 2, 2024
PC gaming is set to outperform both mobile and console gaming in revenue growth, with a projected increase of 4.0% This growth is largely driven by a strong slate of releases in 2023 and the enduring popularity of cross-platform titles and evergreen games. from 2022 to 2027. year-on-year, reaching $43.2
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Struggling with UA and player retention in a post-IDFA world? Minigames are the answer
Game Refinery
APRIL 6, 2023
With increased competition from IDFA regulation changes and new games consistently entering the market, two of the biggest challenges facing publishers and mobile game studios are acquiring new players (UA) and keeping those players in your game (player retention).
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