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[Event Spotlight] How Mobile Game Developers Are Driving Player Engagement With Race Events

Game Refinery

The rise of hybridization in mobile games has resulted in game developers experimenting with new gameplay mechanics and features from other genres to drive engagement, something that’s often done via limited-time events. Race events are most commonly active for a few days at a time, during which several races can be initiated.

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Even older hypercasual games break into the Top 10 in Q1 2023

PreMortem.Games

When looking at the Top 10 hypercasual games in the first quarter of 2023, AppMagic noticed some interesting trends. Hypercasual Q1 regional split Comparing the total downloads in Q1 2023 with those in Q4 2022, we see a decrease of 5%. billion installs in Q1 2023. Last year, the number of downloads was 4.2

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Hypercasual games market is shrinking, still 3.7 billion downloads last 3 months

PreMortem.Games

Comparing total downloads of Q2 2023 to Q1 2023, we see a decrease of about 5%. A larger drop can be identified if we compare Q2 2023 to Q2 2022. The smallest fall of 6% concerns all the other countries combined (similarly to Q1 2023). The market has shrunk from 3.9B installs over the past three months.

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Hypercasual games market continues to decline, but still nearly 3 billion installs this quarter

PreMortem.Games

downloads in Q3 2023. The title has also been on the market for some time now—since May 2023, and it has been continuously growing its monthly download figures from November 2023. Lastly, the snake design closely resembles Snake Run Race by Freeplay, a game with 71M installs. with 18M downloads in Q3 2024.

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Hypercasual games market keeps shrinking, still 3.38 billion downloads last 3 months

PreMortem.Games

Also, the trend on the YoY market decrease persists with a 6% drop compared to Q2 2023. a remarkable +100% QoQ; read a full case study on Supercent’s games); Car Race 3D: Car Racing (+22% QoQ); Race Master 3D – Car Racing (+4% QoQ); Going Balls (+0.1% Now, let’s turn to the newbies at the top.

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The Audit of Our 2023 Predictions

Deconstructor of Fun

Our track record for 2023 predictions: 4 correct 3 partly correct 1 wrong See what where we missed and why. Prediction #1 Organic Discovery Will Be Declared Deceased We predicted that in 2023, the iOS and Play stores will be officially declared dead - and no funeral will be held. Roughly put, 2023 created two groups of marketers.

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List of most popular video game genres in 2023

Logic Simplified

To this day, game developers continue to blend already existing genres, sub-genres, and types in new and surprising ways to provide players with more options. This video game genre includes sub-genres like racing, combat, team and sports-based fighting game. Racing Games In racing games, the players take part in a racing competition.

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