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Needless to say, Demographics like age, race, ethnicity, gender, income, education, and employment provide valuable insights that guide game development companies during the process of creating, marketing, and maintaining games.
These paid-for sessions are like paid advertisements in magazines. ” Oneal, who is Asian American and gay, called on game industry workers and managers “to think about what you can do to make everyone around you – no matter their gender, race, or identity – feel welcome, comfortable, and free to be themselves.”
This is done through in-depth research, insights, and case studies as well as innovative marketing solutions and education materials. The low entry barrier creates a race to the bottom where publishers will need to compete for developers on the basis of revenue share. Historical lack of staying power.
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