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Bucking the Recession in Mobile Gaming

Deconstructor of Fun

and Deconstructor of Fun’s latest collaborative report, we dive deep into a comprehensive analysis of the mobile gaming sector and which genres are defying the economic slowdown. These three factors have traditionally made mobile gaming venture capital (VC) friendly, which brings in the capital that keeps the flywheel going.

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Bukola Akingbade of Kucheza Gaming on nurturing dreams and shaping industries

PreMortem.Games

Through initiatives like mobile game jams and interschool esports, she aims to foster girls’ interest in STEAM fields. She encourages early exposure to career possibilities like game design, game development, and shout casting and believes this early desire motivates them to persist.

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The Influence of Demographics on the Video Game Industry

Logic Simplified

Knowing the age, gender, location, income level, and other characteristics of potential players allows them to make sure that their games are targeted to specific groups and that the game content resonates with their audience. Demographic information also influences game design decisions.

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Mobile gaming loyalty is key to lasting revenues

Game Daily

The mobile games market is dominated by a few titles that players return to again and again. Fostering that kind of loyalty is crucial, especially given that only around two percent of a game’s player base can generate up to 95 percent of its in-app purchase revenue. The report is also based on interviews with players.

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Meta x Kwalee: Leveling Up Mobile Gaming with Hybrid Monetization and AI

Deconstructor of Fun

Together, they explored what’s fueling the industry’s evolution—from ad spend optimization and AI-driven user acquisition to the rise of hybrid casual games and today’s game-changing creative strategies. Advertisers are keen to reach players who spend, which drives up CPMs and ad revenue.

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The Top 5 Secrets on Developing Successful Mobile Games

Big Games

The mobile game industry is the most demanding industry for the past few years. Though there are millions and millions of mobile game apps available on the Play/App Store, the game companies and developers are interested in building more and more games. The secret of Success Behind the Game.

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How to Build Better Mechanics for Rewarded In-Game Ads

Game Refinery

A common way to monetize freemium mobile games is through in-app advertising, where ad placements are sold to generate profit from the entire player base. Freemium games reach wider audiences, but the risk of churn is always looming. Dragon City Mobile’s ad task event. Dragonscapes Adventure’s ad task event.