This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
The puzzle genre is a powerhouse in mobilegaming, generating over $7 billion annually in in-app purchases (IAP). In such a highly competitive space, innovation is the key to creating new opportunities, and we've seen that with the rise of Physical Match and Tile Match games. Succeed in the market.
Market Growth Defies Stagnation While some predict a slowdown in mobilegaming, the numbers tell a different story. Contrary to these expectations, mobilegaming is still expanding, driven by a mix of fresh ideas and a steady influx of new players. Here’s a snapshot of the notable shifts in the industry right now.
In the latest episode of the DoF Podcast, Mishka reconnects with Rina Onur Sirinoglu, CEO of Spyke Games, to talk about her exciting new mobilegaming venture, which recently secured a $55 million seed round. Mishka and Rina also take a look into the Turkish gaming industry as a whole. I couldn’t agree more.
Written by Jesper Gustavsson , Director of Product at SYBO Games and a games industry veteran with 10 years of experience in building and operating mobilegames as a product manager. In 2012, Microfun transitioned into the mobilegaming industry with the release of “Super Model” (an RPG fashion game).
This system has created amazing virality, as players can easily share their deck codes on platforms like Reddit or Marvel Snap Zone, leading to constant changes in the game's meta. As certain decks become dominant, players can quickly create counter decks to keep the gamebalanced and interesting.
It is no secret that puzzle games dominate a significant share of the mobilegaming market. While Match-3 remains the dominant force in this competition, we've seen other subgenres like Merge taking the second place, while others, like Tile Match, showed potential but ultimately fell short.
Playrix - True Behemoth of Casual MobileGames Founded in 2004, Playrix entered the industry by making premium Match-3 and Hidden Object games. As a result of growth of app stores in early 2010s they switched their focus and decided to jump onto the free to play mobilegames in 2011. Playrix’ active portfolio.
Most mobilegaming companies bet on incremental innovation as their gateway to success. They make marginal improvements to an existing game, hoping to convince enough players to switch to their game. This game packs some of the best balanced, nerve- wracking, strategic gameplay on a mobile device.
Removal and simplification of most gameplay depth layers, to make the game more intuitive and easier to learn, although at the cost of having fewer things to master. This is a problem, as it means that the game may be too shallow to retain mid-core players for the long term.
In this infinite runner mobilegame, players are always given three “missions” which encourage them to play the game in an unusual way (“Have a near miss with a missile” or “Rub your head against the roof for 500 meters”), which is a surprisingly effective way to change the feel of a game that one might play over and over again hundreds of times.
Mat Baker has been making mobilegames for 15 years. Laura Taranto has 12 years experience in casual games and is a product advisor and puzzle game aficionado. 2020 was a very good year for mobilegames. This increase, sliced by subgenre, was driven mostly by Tile Blast and Puzzle & Decorate.
. >> see our gaming market predictions As we enter 2025, the digital advertising and mobilegaming industries are transforming remarkably. As always, there are winners and losers, and within mobilegaming, certain genres stand out as clear frontrunners.
Thus a full breakdown of the newly released game is warranted. Especially since the game seeks to dominate the puzzle genre, which is the largest and arguably the most competitive genre in mobilegames. The majority of growth in 2020 in Match-3 games came from Tile Blast, Puzzle & Decorate, and classic match-3 games.
We organize all of the trending information in your field so you don't have to. Join 5,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content