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Why Some Puzzle Games are More Addicting Than Others?

Deconstructor of Fun

With a knack for puzzles, arcades, and simulation games. The puzzle genre is a powerhouse in mobile gaming, generating over $7 billion annually in in-app purchases (IAP). In such a highly competitive space, innovation is the key to creating new opportunities, and we've seen that with the rise of Physical Match and Tile Match games.

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[Event Spotlight] How Mobile Game Developers Can Boost Engagement In The Casual Puzzle Genre With Competitive 1v1 Events

Game Refinery

This has become especially prevalent in the puzzle subgenre, with around 75% of casual puzzle games in the US top-grossing 200 implementing these features. Only 15% of casual puzzle games in the US top grossing 200 have implemented it, despite it proving reasonably effective at boosting performance in several level-based puzzle games.

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Can Playrix' Puzzle Breakers Crack Zynga's Empires & Puzzles?

Deconstructor of Fun

The mobile hit Empires and Puzzles (E&P) by Small Giant Games (acquired by Zynga) has made over $600M in net-revenues while racking up around 60 million installs. While there have been numerous clones and follow up titles trying to get a piece of the ever growing puzzle RPG pie, none of them has had any meaningful success.

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Even older hypercasual games break into the Top 10 in Q1 2023

PreMortem.Games

Thief Puzzle: to pass a level Another new hit with 27M downloads is Thief Puzzle: to pass a level. The game’s monetization strategy is focused primarily on In-app Ads: it has short levels with a big amount of post-level and try-again Interstitial ad placements that allow Thief Puzzle: to pass a level to generate high LTV.

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2020 Predictions #1: Prepare to Crown the New King of Puzzle Games

Deconstructor of Fun

Alrighty then, lets kick off the predictions with the Puzzle genre! Puzzle Games Continued to Grow. Puzzle genre is the second largest, after strategy games, on mobile in terms of in-app purchases. Last year Puzzle games generated a whopping $4.5Bn in IAP revenues while growing 18% year-on-year.

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The Zen Match Case: How a First Mover Fell Behind

Deconstructor of Fun

Christmas 2022 was made very special for some as Moon Active announced the acquisition of the casual puzzle game Zen Match for as much as $150M. Designing a Tile Match level When designing puzzle levels, one of the initial goals should be to ensure that players can easily recognize patterns.

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Hypercasual games market continues to decline, but still nearly 3 billion installs this quarter

PreMortem.Games

40% QoQ) and Wood Screw Puzzle (–23% QoQ). Additionally, players can try out over 40 different skins, and the content that allows them to earn rewards by collecting stickers enhances user satisfaction. However, the number of newcomers is on a downtrend from quarter to quarter.

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