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Best Practice and Strategies for Targeted IAP Offers in Mobile Games

Game Refinery

Companies have since been forced to seek permission from app users before tracking their activity across other apps and websites for advertising purposes, meaning they now lack much of the valuable data previously used to build highly-effective UA campaigns. for coins used to purchase in-game hints.

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Game-Changing Storytelling: How To Integrate Narrative Elements in Mobile Games

Game Refinery

The top 200 merge game titles (source: GameRefinery platform). Including narrative elements in the meta layer of the game certainly has a positive impact on the revenue. GameRefinery’s motivational data shows Gossip Harbor does things differently than most merge games. Source: GameRefinery platform ).

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Drive-Up Your Revenues with Seasonal Events

Game Refinery

From national calendar days to religious holidays, seasonal events are a great way for mobile games to find new and exciting ways to drive player engagement. We’ve updated the blog post with new seasonal event implementation examples and best practices for introducing seasonal events into your mobile game.

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Azur Games migrates all game analytics data to ClickHouse Cloud on AWS

AWS Games

Azur Games , a mobile game publisher and developer, recently achieved over 8 billion game installs across their portfolio of hypercasual games. A hypercasual game is a simple, easy-to-play mobile game with low barriers to entry. See the hit game Stack Ball 3D published by Azur Games.

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Rewatch our webinar with TikTok on the modern mobile games market

GamesIndustry.biz

Last week, GamesIndustry.biz presented a webinar with TikTok and the National Research Group on modern mobile gaming. It presented its three core pillars for success in mobile games, and then TikTok shared a lot of insight on how to increase engagement and discovery on it platform. Read more

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Authentication for Mobile Games

AWS Games

For mobile games in particular, managing the authentication and authorization of your players can pose some unique challenges. Some of these challenges relate to the use of mobile devices themselves. Offline authentication : Mobile devices may not always have internet connectivity.

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Bucking the Recession in Mobile Gaming

Deconstructor of Fun

and Deconstructor of Fun’s latest collaborative report, we dive deep into a comprehensive analysis of the mobile gaming sector and which genres are defying the economic slowdown. These three factors have traditionally made mobile gaming venture capital (VC) friendly, which brings in the capital that keeps the flywheel going.