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From national calendar days to religious holidays, seasonal events are a great way for mobilegames to find new and exciting ways to drive player engagement. We’ve updated the blog post with new seasonal event implementation examples and best practices for introducing seasonal events into your mobilegame.
I was recently playing a mobilegame. Based on a long tradition in mobilegaming, the companies get inspiration and borrow mechanics from each other to the point when the original creator becomes hard to trace. Mobilegame developers face rising production and UA costs and a lack of financing.
and Deconstructor of Fun’s latest collaborative report, we dive deep into a comprehensive analysis of the mobilegaming sector and which genres are defying the economic slowdown. These three factors have traditionally made mobilegaming venture capital (VC) friendly, which brings in the capital that keeps the flywheel going.
Likelihood of the prediction: 62% #3 Paid UA Becomes a Break-Even Game Advertising is a commodity and in a race to the bottom. They have more data than the publishers, which means that we can't win. Firstly, pretty much all of their users are engaging with their service through their mobile devices in addition to TV screens.
Here’s everything you need to know about using the Live Events Tracker to get the analysis you need to build the best live events framework for your mobilegames, no matter what genres you operate in. It can open up new ways to interpret and integrate live event data.
The AppMagic Hypercasual games recap for the second quarter of 2024 unveils some interesting information about this specific part of the mobilegames market. The hypercasual games market has been on a downwards trajectory for a couple of years now, but there is still potential for success.
Visit Facebook Gaming where you’ll find an incredible amount of insightful, actionable, and relevant information along with tips, tools, and solutions to help you grow your business. Unless otherwise specified, all the data has been provided by the powerful Sensor Tower and analyzed by the author(s). Games that have a huge fan base.
We review the game of the week: Talking Tom Time Rush from Outfit7 ✉️ Received this email from a friend? These are the MobileGames Defying Economic Headwinds — and Why In data.ai These are the MobileGames Defying Economic Headwinds — and Why In data.ai Subscribe here!
State of the MobileGames Market The Western mobilegames market , which we broadly analyze by removing the Chinese, Taiwanese, Japanese and Korean markets from the numbers, saw overall installs climb by 14% to 47.5B And unlike Racing, Shooter games also generally saw a decline in downloads as well.
Delabs partners with Web3 community platform Delabs, the Web3-focused arm of South Korean game development company 4:33 Creative Lab, announced a new partnership with Web3 community platform Galxe, for its Rumble Racing Star, previously featured in GameDaily. The game’s open beta test is set for this month.
Instead, I want to explore the role of a gaming CMO in setting teams up for success and the risk that some leaders may actually be incentivising a race to the bottom. Gaming UA teams are primarily, if not entirely, focused on optimization.
They say imitation is a form of flattery, and there’s no shortage of mobilegames that share a striking similarity with other popular titles in the PC, console and mobile markets. Players race, jump and dash through three rounds of obstacle courses (maps). In total, Stumble Guys raked in over 219 million downloads.
This two part series on how to build and grow products with data is written by, Oleg Yakubenkov , CEO @ GoPractice. Oleg has built his data driven product management expertise working on some of the biggest games as well as some of the biggest social platforms in the World.
This is the second and the final part of the series on how to build and grow products with data (you can find the first part here ). Oleg has built his data driven product management expertise working on some of the biggest games as well as some of the biggest social platforms in the World. It truly shows how data driven Uber.
In a recent podcast featuring Lexi Sydow , Director of Corporate Marketing and Insights at Sensor Tower, several key insights were shared about the current state and future of mobilegaming, mobile marketing, and the dynamic between apps and games. Sources: Sensor Tower State of Gaming 2024 Data.ai
An essential data platform for all mobilegaming studios. In this analysis, data from China, Korea, and Japan are excluded as this analysis focuses on Western markets only. Sports & RacingGames in 2021. In 2021 Sports category on mobile hit the wall. Kart Racing declined due to some reasons.
The longer they’re in your game, the more revenue you make. Unlike with mobilegames, none of these ads disrupt the gameplay. But instead, we’re seeing ads on billboards and signs in the games – like real ones you would see in the street. We see this a lot in mobilegames. Offer daily challenges and rewards.
Unless otherwise specified, all the data has been provided by the wonderful services of App Annie. This article in our prediction series will cover the Sports & Racing category. Sports genre grew with nearly every sub-genre up, except Realistic Racing (CSR2 declined 11% and no new games scaled up).
From strategy development, content creation, coding to testing, the development process reflects on the successful delivery of the game. Data Protection An important factor to consider when looking for a game development company is data protection. We use them to achieve the highest level of photorealism in video games.
The unreliability of pre-registration numbers, the overestimation of brand equity, and the waning influence of first-party featuring are soon becoming recurring themes in mobilegaming; Squad Busters' launch throws these challenges into the spotlight. That said, thirty days of data is hardly a death sentence for Squad Busters.
But for the vast majority of mobilegames, this approach will not work. Premium titles stretch mechanics throughout the game to keep players engaged after even 10, 20, or 100 hours of gameplay. Or it's quite common to refer to competitors where the introduction of mechanics is spread evenly over the first few sessions.
Verdict: CORRECT (1 Point) #3 Paid UA Becomes a Break-Even Game Advertising is a commodity and in a race to the bottom. They have more data than the publishers, which means that we can't win. This approach is smart if you don’t see a way of launching and scaling a freemium version of the game.
Nancy is the Head of User Acquisition and Growth Strategy at East Side Games , a publisher known for IP-driven hit games such as “The Office,” “Trailer Park Boys,” and “RuPaul’s Drag Race.” Ludovic is an International Growth Consultant at Google who advises mobilegaming clients on their international expansion strategies.
Visit Facebook Gaming where you’ll find an incredible amount of insightful, actionable, and relevant information along with tips, tools, and solutions to help you grow your business. Unless otherwise specified, all the data has been provided by the powerful Sensor Tower and analyzed by the author(s). Helsinki Here’s a caveat though.
We originally created a taxonomy together with Game Refinery dividing the games market into four different categories: Casual, Mid-Core, Casino and Sports. We pulled the data of top 1000 games from last three years from the one and only App Annie and aligned the data with the categories, genres and sub-genres.
First week after global launch: - Call of Duty Mobile (October 1-7, 2019): 70M downloads - PUBG MOBILE (March 18-24, 2018): 26M downloads - Fortnite (iOS only, March 15-21, 2018): 7M downloads *Worldwide data excludes China android. billion in 2018, making it the highest-earning mobilegame of 2018.
Visit Facebook Gaming where you’ll find an incredible amount of insightful, actionable, and relevant information along with tips, tools, and solutions to help you grow your business. Unless otherwise specified, all the data has been provided by the powerful Sensor Tower and analyzed by the author(s). They can see what creatives work.
Summarizing an entire year of mobilegaming while providing predictions for what is going to happen next is a challenge that we at Deconstructor of Fun undertake every year. An essential data platform for all mobilegaming studios. Sports games declined largely due to big IP racinggames (ex.
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