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The Future of Gaming: Engaging Gen Z

Deconstructor of Fun

By 2026, Gen Z will be the largest spending audience in gaming, and theyre already setting trends. Mobile gaming alone has grown by 9% since 2020, and 82% of them play on their phonesbut theyre also active on PC and console. Mobile, PC, consolethey dont pick one, they pick all of them. Gen Z flips this.

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Monster Hunter Wilds sweeps the 2024 Gamescom Awards

GamesIndustry.biz

Supermassive Games' Little Nightmares 3 won Best Microsoft Xbox Game, Best Visuals, and Best Audio. Warhorse Studios' Kingdom Come Deliverance 2 was awarded Best PC Game while HoYoverse's Genshin Impact won Best Mobile Game. Read more

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Untold Stories of ex-Activision Blizzard King’s Founders

Deconstructor of Fun

In the second edition of The Alumni Effect, we’re focusing on another industry powerhouse: Activision Blizzard, which also includes the mobile gaming giant King. This pattern aligns with broader VC trends in gaming: a surge in deal-making during 2021-2022, followed by a decline that remains above pre-pandemic levels.

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What are AAA Games and Mobile Games?

iXie gaming

With the rise of the gaming industry, two distinct categories of games have emerged: AAA games and mobile games. These games offer different gaming experiences, target different audiences, and have unique testing requirements for game QA. Can Mobile Games Be AAA?

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Why Renovation and Construction Elements Are Becoming More Popular in Casual Games

Game Refinery

Mobile game developers are constantly looking for new ways to bring in new players and keep existing players engaged with their games. One of the most successful ways of doing this is by introducing meta elements – gameplay elements and mechanics from other game genres – into your game.

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Struggling with UA and player retention in a post-IDFA world? Minigames are the answer

Game Refinery

With increased competition from IDFA regulation changes and new games consistently entering the market, two of the biggest challenges facing publishers and mobile game studios are acquiring new players (UA) and keeping those players in your game (player retention).

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5 Tactics for the Volatile PC/Console Market

Deconstructor of Fun

This conversation painted a nuanced picture of the current market, particularly the PC/console segment, and offered a glimpse into its future trajectory. Overall, the key insights from the August 2024 re-forecasts: Modest Market Growth: The gaming market is expected to see an uptick of 2.1% The market remains challenging for new games.

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