iXie gaming

MARCH 28, 2025

By 2026, the gaming industry is expected to reach $321 billion , with real-time rendering and AI-driven game art playing a pivotal role in its growth. What was once a domain dominated by pre-rendered graphics and traditional artistry has now shifted toward real-time rendering, highly stylized visuals, and experimental aesthetics.

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Nvidia

AUGUST 7, 2023

NVIDIA OptiX is a powerful and flexible ray-tracing framework, In the realm of computer graphics, achieving photorealistic visuals has been a long-sought goal. NVIDIA OptiX is a powerful and flexible ray-tracing framework, enabling you to harness the potential of ray tracing. Rendered with Chaos V-Ray.

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Nvidia

JUNE 30, 2021

Engineers, product developers and designers around the world attended GTC to experience the latest NVIDIA solutions that are accelerating interactive rendering. We showcased a wide variety of NVIDIA-powered ray tracing technologies and features that provide more realistic visualizations for artists and designers worldwide.

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Played with Fire

JANUARY 27, 2025

Thanks to advancements in real-time rendering technologies, such as ray tracing, and next-generation VR headsets, users can now experience environments that look and feel almost indistinguishable from reality. Share your thoughts with us and check our social media : CLICK Check out our other posts: CLICK!

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Nvidia

MARCH 20, 2023

NVIDIA at GDC 2023: Frame Generation and Path Tracing Tools Now Available Generate frames with the latest breakthrough in AI rendering Announced with the NVIDIA Ada Lovelace architecture, DLSS 3 raised the bar not just for visuals but also performance and responsiveness. Frame generation is the latest evolution.

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CG Spectrum

JANUARY 26, 2023

3D lighting involves simulating the behavior of light in a real-world or fantasy situation, including shadows, reflections, highlights, and color, using specialized lighting software and rendering tools. Scene from the 3D animation Finding Nemo before and after its been lit and rendered by a 3D lighting artist (Image: Pixar).

Film 98

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Nvidia

JULY 22, 2021

Because of its versatility, USD is now being widely adopted across industries like media and entertainment, architecture, robotics, manufacturing — and now, game development. NVIDIA RTX technology enables real-time ray tracing and path tracing for ground truth lighting.

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