Deconstructor of Fun

JUNE 24, 2024

In a recent podcast featuring Lexi Sydow , Director of Corporate Marketing and Insights at Sensor Tower, several key insights were shared about the current state and future of mobile gaming, mobile marketing, and the dynamic between apps and games. Sources: Sensor Tower State of Gaming 2024 Data.ai

Mobile 75

Mobile Mobile Games Mobile Gaming 75

Game Analytics

NOVEMBER 10, 2022

Having initially launched back in 2006, the social gaming platform now boasts over 30 million games (what they call experiences), 52 million daily active users , and over 12 million creators worldwide. There are thousands of Roblox gameplay videos on YouTube and other social platforms, with new ones rolling out each day.

Racing 84

Racing Content Code Platformer 84

Deconstructor of Fun

JULY 8, 2024

The unreliability of pre-registration numbers, the overestimation of brand equity, and the waning influence of first-party featuring are soon becoming recurring themes in mobile gaming; Squad Busters' launch throws these challenges into the spotlight. It’s particularly a poor showing of Supercell’s IP.

Mobile 110

Mobile Mobile Platformer Feature 110

Game Daily

MAY 19, 2023

Instead, I want to explore the role of a gaming CMO in setting teams up for success and the risk that some leaders may actually be incentivising a race to the bottom. Gaming UA teams are primarily, if not entirely, focused on optimization.

Build 98

Build Advertising Mobile Gaming Games 98

Big Games

NOVEMBER 9, 2023

Whether you’re a casual gamer looking for some entertainment or a dedicated hardcore game enthusiast, today, we have curated a list of the best high-graphics games for Android just for you. Let’s explore the Top 10 Mobile Game Development without wasting your precious time! So, are you excited to take a look?

Graphics 52

Graphics Racing Entertainment Games 52

Deconstructor of Fun

FEBRUARY 6, 2022

An essential data platform for all mobile gaming studios. This is because we don’t want to reduce the actionability of the data with games that succeed massively in what can be described as closed domestic markets. Sports & Racing Games in 2021. In 2021 Sports category on mobile hit the wall.

Racing 52

Racing Mobile Mobile Games 52

Logic Simplified

APRIL 1, 2024

To keep the game exciting, the game is often updated by adding new modes, features, levels, etc Our Unreal Game Development Services & Solutions As a leading Unreal Game Development company , Logic Simplified is committed to creating high-quality, cross-platform games that are safe, ethical, and entertaining.

Game Developer 111

Game Developer Game Development Development Engine 111

Deconstructor of Fun

JULY 15, 2024

Whether it's expanding their brand's reach, targeting specific audiences, or exploring new platforms like mobile gaming, understanding these motivations can inform and elevate your pitch. To stand out, it's crucial to highlight your game's creative point of difference.

Game Developer 52

Game Developer Game Development Development Communications 52

Deconstructor of Fun

FEBRUARY 5, 2024

The importance of app stores as a discovery platform has been on a steep decline ever since Apple’s App Store received its design update in 2017 , which puts emphasis on editorial over what users actually care about. We predicted that we would see heavy pushes to off-platform payments in 23 years.

Racing 52

Racing Advertising Platformer Writing 52

Deconstructor of Fun

MAY 31, 2023

Written by Tiffany Keller , who is a Director of Product and investor with a decade of experience in mobile games across Scopely, Activision Blizzard, Miniclip, and Zynga. It’s only a matter of time before mobile competitors go cross-platform and via cross-promoting their top mobile players threaten Fall Guys’ console dominance.

Content 64

Content Mobile Mobile Games 64

Game Refinery

AUGUST 22, 2024

We launched the GameRefinery Live Events Tracker to provide an all-in-one platform that allows users to monitor their competitors and live events in real-time, get daily updates, and analyze the features and mechanics proving the most popular with players. Pay attention to the Motivational Driver Framework when using the Live Events Tracker.

Build 52

Build Mechanics Feature Mobile 52

Deconstructor of Fun

NOVEMBER 25, 2024

Guest post by David Fox , founder of Double Coconut — a design and development studio that has delivered hit mobile and web games for partners such as EA Sports, WB Games, Microsoft Casual Games, and more. Unlike many other messaging platforms, a good chunk of Telegram users are game-oriented.

Games 52

Games Platformer Balance Mobile 52

Game Refinery

JANUARY 5, 2023

They say imitation is a form of flattery, and there’s no shortage of mobile games that share a striking similarity with other popular titles in the PC, console and mobile markets. Players race, jump and dash through three rounds of obstacle courses (maps). In total, Stumble Guys raked in over 219 million downloads.

Mobile 52

Mobile Mobile Mechanics Feature 52

Game Refinery

MAY 30, 2024

Millions of mobile games are out there battling for engagement, yet only a few titles manage to fight their way to the top. All these crossovers come in different shapes and sizes too, spanning everything from fashion brands, automotive, anime, TV, movies, and even other video games. Their secret to success?

Mobile 52

Mobile Mobile Co-op Mobile Gaming 52

Deconstructor of Fun

SEPTEMBER 16, 2019

Oleg has built his data driven product management expertise working on some of the biggest games as well as some of the biggest social platforms in the World. Check out Oleg’s learning platform, GoPractice. As another example, here’s the description of Uber’s experimentation platform. It truly shows how data driven Uber.

Data 52

Data Build Point and Click Games 52

Moonmana

APRIL 7, 2023

Launched in 2005 by Unity Technologies, the game engine was initially designed uniquely for OS X games. Now cross-platform game development with Unity is possible. Or do the two platforms remain equal? Unity is considered the best solution for mobile game development.

Engine 52

Engine Engineering Game Engine Games 52

Deconstructor of Fun

OCTOBER 2, 2022

Nancy is the Head of User Acquisition and Growth Strategy at East Side Games , a publisher known for IP-driven hit games such as “The Office,” “Trailer Park Boys,” and “RuPaul’s Drag Race.” Ludovic is an International Growth Consultant at Google who advises mobile gaming clients on their international expansion strategies.

Localization 52

Localization Games Advertising Racing 52

Deconstructor of Fun

FEBRUARY 23, 2023

With all due respect to the team, which was spun out of Rovio itself, this deal was a much riskier proposition than being more aggressive with marketing its top titles or investing in talented studios already working on much more easily scalable games with promising KPIs. Failing to get buyers speaks volumes about the quality of Hatch.

Co-op 52

Co-op Mobile Mobile Entertainment 52

Deconstructor of Fun

SEPTEMBER 10, 2019

Oleg has built his data driven product management expertise working on some of the biggest games as well as some of the biggest social platforms in the World. GoPractice is also highly recommended by some of the top mobile games companies, which is how I originally got connected with Oleg.

Data 52

Data Build Games Mobile 52

Deconstructor of Fun

JUNE 26, 2023

You can check out one of our past newsletter articles (read: A race to the bottom on creator royalties? There is a huge value misalignment within the blockchain games industry. That is exactly what they have been doing, and it is not just blockchain games companies acquiring other blockchain games companies.

Games 52

Games Technology Game Developer Game Development 52

Deconstructor of Fun

JANUARY 21, 2021

The two graphs below show that competition for supremacy of Mid-Core in the Western audience is a tight race between Supercell and FunPlus. WWE Super Card close-lined Hearthstone in 2020 to become the second-largest card battle game in the West on mobie after Yu-Gi-Oh. This means that the teams behind these games are bigger.

Mobile 52

Mobile Mobile Cross platform Puzzle 52

Deconstructor of Fun

JANUARY 13, 2021

While Hypercasual games account for less than 1% of the total IAP revenue of all Casual games, it drove well over half of all downloads for the category during 2019. In fact, Hypercasual games alone made up for ~45% of 2019’s total download volume across all mobile games. No, it won’t.

Mechanics 52

Mechanics Puzzle Advertising Studios 52

Deconstructor of Fun

OCTOBER 17, 2022

In order to achieve that goal, the game had to overcome two major challenges: it had to be free-to-play and it had to appeal to the Chinese audience. Given the lack of copyright enforcement, all western games were pirated, making premium games a losing proposition.

Content 52

Content FPS Mobile Mobile 52

Deconstructor of Fun

NOVEMBER 25, 2019

The Long and Winding Road to COD: Mobile’s Launch To tell the story of Call of Duty Mobile, you have to start all the way back in 2008. At that time, Shenzhen-based Jade Studios created a massively multiplayer PC racing title for the Chinese market called QQ Speed. The title (known as Arena of Valor in the west) grossed over $1.9

Mobile 52

Mobile Mobile FPS Console 52

Deconstructor of Fun

NOVEMBER 7, 2022

Microsoft revealed that it saw PC Game Pass subscriptions increase by 159 percent year over year and that more than 20 million people have streamed games on Xbox Cloud Gaming, up from 10 million earlier this year. Kress’ third point was that Microsoft’s mobile expansion in the current environment is unrealistic.

Cross platform 52

Cross platform Mobile Mobile Games 52

Deconstructor of Fun

JANUARY 24, 2022

Summarizing an entire year of mobile gaming while providing predictions for what is going to happen next is a challenge that we at Deconstructor of Fun undertake every year. An essential data platform for all mobile gaming studios. Sports games declined largely due to big IP racing games (ex.

Puzzle 52

Puzzle Mobile Gaming Mobile Mobile 52

Deconstructor of Fun

NOVEMBER 20, 2023

We can say with more confidence than ever that gaming is at the heart of media and entertainment. For the past decade, we’ve looked at mobile gaming as the driver of gaming growth, both in terms of new players and revenue generated. Games are notoriously hard and expensive to make. year-on-year increase.

Console 64

Console AAA Content Mobile 64

Deconstructor of Fun

AUGUST 4, 2020

I should pause and give some context about myself: I have written for DoF a couple of times in the past, but it has been two years since I left Zynga’s Social Casino division and continued product management in social platforms. Save for a few unicorns ( Fortnite , AFK Arena ), the genres and game mechanics feel to me largely unevolved.

Games 52

Games Mechanics Mobile Mobile 52

Deconstructor of Fun

MARCH 21, 2023

We look into the interesting world of creator royalties and whether games, especially those in the blockchain space, will join the race to the bottom. This royalty was as high as 20% depending on the platform and the conditions of the market. Missed a previous newsletter? You can find them all here. ?

Racing 52

Racing Art Asset Platformer 52

Deconstructor of Fun

FEBRUARY 13, 2023

Those games are trying to acquire users through free mints, taking a page out of the F2P playbook. However, if blockchain games want to be relevant in a scale that matters, they need to take the front page out of that book: existing in mobile devices. Blockchain games will not replace the current games that people play.

Games 111

Games Technology Mobile Mobile 111