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We’ve been writing about the growth of ‘hybrid’ mobilegames – when a title merges two or more genres to create an entirely new gameplay experience – since 2020, but hybrid games have evolved a lot since then, especially when it comes to the game genres that are being merged together. So what are the benefits?
1 Organic Discovery Will Be Declared Deceased In 2023, the iOS and Play stores will be officially declared dead - and no funeral will be held. The k-factor, which measures the virality of a game, is at an all-time low. Will Netflix launch its first proper hit game in 2023? Don’t miss our podcast crew’s predictions.
With IDFA regulation changes and an influx of new games entering the market, publishers and mobilegame studios are facing an ever-uphill battle to acquire new players (UA) and retain them. However, as we wrote last year , many top-grossing mobilegames have found that minigames are the best way to boost UA and player retention.
Take hybridization in gaming: while hybrid casual games were the buzz back in 2019, it’s only now—in 2023 and 2024—that they’re fully coming into their own. While some players are willing to pay for exclusive content, others prefer progressing through rewarded ads.
AppMagic has released a new quarterly report with an overview of the most successful hypercasual games on the market right now. Comparing total downloads of Q2 2023 to Q1 2023, we see a decrease of about 5%. A larger drop can be identified if we compare Q2 2023 to Q2 2022. The market has shrunk from 3.9B
Only 15% of casual puzzle games in the US top grossing 200 have implemented it, despite it proving reasonably effective at boosting performance in several level-based puzzle games. With that in mind, are mobilegame studios missing out on an important opportunity here to boost engagement?
In addition, due to the topology creation process, 3D modeling is time consuming and has a high entry barrier for content creation. Changing the resolution of a finished mesh (for a mobilegame, for example) requires an even less detailed model to run efficiently, forcing the modeler to recreate it from scratch.
Facebook used games for growth and discarded them quickly as it didn’t need them anymore. The platform killed the booming gaming business by handicapping the distribution channels used to grow our games. I believe that mobilegames could be facing the same deliberate death-by-a-platform as games Facebook suffered a decade ago.
Over 28,000 developers, artists, visionaries, and storytellers came from around the world to meet, learn, share experiences, and celebrate the global video game industry at the 2023Game Developers Conference (GDC) in San Francisco March 20 – 24. Stay tuned for follow up content on these sessions!
AWS for Games GDC 2024 session highlights Wednesday, March 20 10:30-11:00am: Building and scaling MONOPOLY GO!, the #1 casual game launch of 2023 Room 2024, West Hall Scopely’s Monopoly Go! launched in April 2023 and quickly grew to become the world’s #1 casual mobilegame, surpassing $1B in revenue within six months.
Succinctly, the Play Pendulum theory suggests that the video game industry alternates between two primary types of innovation: content innovation and distribution innovation. Each cycle typically lasts about a decade and directly shapes how games are created, distributed, and consumed. Enter the Play Pendulum.
Follow Nebo on everything mobile growth > @eniac W hen AppTrackingTransparency was introduced, many predicted the doom and gloom situation and the death of mobilegaming. According to Sensor Tower, in January 2023, their grossed over $250M in IAP revenue which is their 3rd highest revenue month ever.
In the second edition of The Alumni Effect, we’re focusing on another industry powerhouse: Activision Blizzard, which also includes the mobilegaming giant King. average in 2021, reflecting strong investor confidence in founders from Riot Games. by 2023, suggesting a reassessment of risk by investors.
Written by Tiffany Keller , who is a Director of Product and investor with a decade of experience in mobilegames across Scopely, Activision Blizzard, Miniclip, and Zynga. Mediatonic must cherry-pick UGC rounds to appear on the main menu, although the team reports working on discoverability throughout 2023.
With the technology and tools we’re developing alongside our partners, we want to foster a community for our namesake game that is able to create their own content and benefit from it, and immerse themselves in content that others have made and shared.” ” Core to Avalon will be player-created content.
Millions of mobilegames are out there battling for engagement, yet only a few titles manage to fight their way to the top. Throughout 2023 (and now 2024), Stumble Guys has become a collaborative machine, introducing players to everything from MrBeast , Barbie , Monopoly , Spongebob , Nerf , Rabbids , and many more.
Mobilegaming has become popular in recent times thanks to the growing number of mobile device users. Several mobilegame engines are used to create mobilegames. However, Unity has stood out as one of the most preferred and trusted mobilegame engines. Let’s find out.
Image: pikisuperstar on Freepik Newzoo’s Global Gamer Study 2023 is a true treasure trove of interesting facts about the people out there that hopefully end up with your game in their hands. Did you know that more than half of all people with an internet connection play games? Or that 87% of players spend money on in-game items?
She highlighted the shift from scheduled TV programs where TV was on between 4 pm and 10 pm when she was a child to on-demand content today. She observed an evolution in her children’s preferences from traditional Disney shows to influencer and gameplay content. Access to the internet and video games has changed.
During re:Invent 2023, the AWS for Games team showcased the latest ways our customers are using AWS game development tools and introduced several new purpose-built guidance and partner solutions that are now available in the AWS Games Solution Library.
Given these incredible tailwinds, it’s not surprising that mobilegame companies have delivered the vast majority of gaming venture returns in recent years. But now the era of startup mobilegaming growth is over, as you can read here. Games become more expensive to make. Of these, about 211 were studios.
Visitors to the Play and Learn Lounge could also play video games streamed from Amazon Luna while learning about the studios and services involved in the development process. the #1 casual game launch of 2023 : Scopely’s Monopoly Go! Explore real-world use cases for a variety of generative AI services and solutions.
Top image: Marvel Strike Force by Scopely This week Savvy Games Group , a subsidiary of the Saudi Arabian government’s Public Investments Fund, announced that it agreed to purchase Scopely , a privately held mobilegame publisher, for $4.9 As expected, consolidation in gaming continues well into 2023.
The gaming industry has achieved significant milestones in recent years, and 2023 was no exception. Recent data has shown that 2023 has been among the best years in the gaming sector. It has the highest number of top-rated games in two decades, making it an exceptional year for the industry. But was it all rosy?
Across the world, 85% of consumers engage with games in some capacity: 80% are players, 64% are viewers, and 35% participate in other ways, such as joining online gaming communities or creating content. The most engaged demographics are Gen Alpha and Gen Z, with over 90% of these younger consumers involved in gaming activities.
In a recent podcast featuring Lexi Sydow , Director of Corporate Marketing and Insights at Sensor Tower, several key insights were shared about the current state and future of mobilegaming, mobile marketing, and the dynamic between apps and games. Sources: Sensor Tower State of Gaming 2024 Data.ai
Last week in Istanbul, Google and Deconstructor of Fun brought together a thousand-strong group of high-level mobilegame execs to talk about the future of the business. His data and insights were based on US data as a proxy for the western market, and focused on platform privacy, or the “Apple global mobilegame recession”.
This blog post presents data and findings from an annual survey of professional video game developers conducted by Amazon Web Services (AWS) during October and November, 2022, alongside details about new AWS for Games solutions and customer stories. 75% of developers view the cloud as pivotal to their success in 2023.
.” “As evident from everyone’s fixation on social media for years, content that humans instinctively find interesting continues to emerge infinitely. We can take inspiration from content going viral on platforms like TikTok and YouTube, and indeed, we have created hit games in 2023 by doing so.
NewZoo’s latest report on the game industry – released yesterday – forecasts 2.6% global growth for 2023, mainly driven by demand for the newest generation of consoles, which are now in ready supply. The number of people paying to play games will grow by more than 7.3% Total industry revenue will hit $187.7
On December 12th, 2022, Brawl Stars removed its loot boxes, replacing it with a ‘direct purchase’ system for acquiring content. This translated into a substantial spending for hardcore players that wanted to obtain and maximize new content very fast. This brings back to some degree the sense of fun when being lucky.
20th Anniversary notes on The Game, the Player, the World: Looking for a Heart of Gameness. Written November 2023. What is a Game? What is a game? What is a game? Early in my career, people wanted to know, but should I try to respond?
In February, Ilkka Paananen, the beloved CEO of Supercell, and arguably one of the faces on the Mount Rushmore of MobileGames Executives, published his yearly blog post. All in all, Ilkka’s yearly blog is an inspirational and quite sincere vision of the top brass of a major mobilegames company.
Global Games Market Revenue in 2022. Image via Newzoo) Some of the highest-selling video games include Animal Crossing, GTA 5, Minecraft, Call of Duty, and more; however, mobilegames had the highest percentage of revenue (around 50% in 2022, as per Newzoo) among all.
As we look out to our plans for 2023, we will continue to increase marketing investment in our growth franchises while being disciplined and data-driven in how we allocate marketing capital. billion in September quarter but lowers outlook NCSoft invests $15M in Mysten Labs for Web3 gaming infrastructure Square Enix' s H1 sales dip to $1.1
To understand the changes that got the game from its post-launch slump to where it is now, we should take a look at two things: what kind of game is Merge Gardens is and what it was like before 2023. It told the story of a bespectacled redheaded girl and the garden she inherited, typical of renovation games.
All of this work, technology, and collaboration came together in August of 2023 at Gamescom, when TGC attempted to break the Guinness World Record for the most players directly connected at one time in a virtual world. If this was not enough, thatgamecompany also won awards for “Best Game for Impact” and “Best MobileGame” at Gamescom 2023.
Introduction In this blog, we will explore how Good Job Games crafted a scalable and secure build pipeline on AWS, utilizing services like Amazon EC2 , Amazon EFS , and Amazon S3 to optimize its game development processes. To optimize data transfers and ensure high availability, Good Job Games implemented a multi-layered approach.
Overall, the key insights from the August 2024 re-forecasts: Modest Market Growth: The gaming market is expected to see an uptick of 2.1% Mobile Opening Up: mobilegaming is set to grow by 3%, driven by improving economic conditions, platforms opening up, and increasing the success of existing big hits.
We dive into decline of hypercasual games and hybridcasual, an attempt by mobilegame developers to adapt to the new normal in the industry. The space is now awash with a variety of publishers, including the aforementioned SayGames, Kwalee and Homa, as well as Rollic (also acquired by Zynga), Popcore and Good Job Games.
While these are not directly gaming-related news, both Meta and FTX were significant players in the gaming ecosystem. Meta’s venture into the metaverse coincided with Apple’s privacy changes and resulted in the loss of the platform as the number one ad channel for mobilegames. They’ve divested from games.
Despite Apple’s disruption of mobile advertising with IDFA deprecation a few months later in April, Royal Match still managed to maintain its growth, with a few caveats. We’ve seen a recent minor drop in RPD as of January 2023, as while downloads spiked, revenue has maintained consistent growth. It’s another way to shard players.
Written by Jesper Gustavsson , Director of Product at SYBO Games and a games industry veteran with 10 years of experience in building and operating mobilegames as a product manager. In 2012, Microfun transitioned into the mobilegaming industry with the release of “Super Model” (an RPG fashion game).
Unity is considered the best solution for mobilegame development. Unity is the best option for indie developers and mobilegame projects. The game engine’s capabilities, combined with our experts’ strong skills and creativity, will result in breathtaking 3D characters, objects, and environments.
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