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Webinar Recap: How Mobile Game Developers Are Using IP Collaborations to Enhance LiveOps

Game Refinery

From PUBG x Dragon Ball to Goddess of Victory: NIKKE x Nier: Automata and State of Survival x Resident Evil , collaboration events with renowned franchises have consistently demonstrated their ability to significantly enhance mobile game performance. Below, we go through the highlights.

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How Mobile Game Developers Are Using Anime to Boost Engagement and Revenue Across the Globe

Game Refinery

With all that immense popularity, its perhaps unsurprising to note that anime has crept into the mobile market, too. Weve previously explored how collaborating with fan-favorite IPs as part of a LiveOps strategy can have a drastic impact on in-game performance, and that logic very much applies to anime crossovers.

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Playtika acquires mobile developer SuperPlay

Game Developer

The mobile publisher makes its first acquisition of 2024, with Superplay expected to provide "attractive" growth opportunities.

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Top mobile marketing strategies for 2024

Game Developer

How do you create a mobile game marketing strategy to make your game stand out from the crowd? In this article, we explore several ways of achieving this.

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How Mobile Game Developers Are Using In-Game Collaboration Events to Boost Player Retention

Game Refinery

If you’re looking for ways to improve player retention for your mobile game, hosting a collaboration event with a well-known franchise as part of your LiveOps might be the answer you’re looking for. The best in-game collaboration events are often mutually beneficial. Mobile Legends Bang Bang’s collaboration with Kung Fu Panda.

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Why it's become harder to raise investments in mobile game development in 2024

GamesIndustry.biz

Sign up for the GI Daily here to get the biggest news straight to your inbox During the pandemic, the margins in the mobile games market continued to grow, surpassing expectations. Game development professionals often regarded other business niches with disdain, citing superior financial metrics as the reason.

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Warframe is making the jump to mobile in 2024

Game Developer

Digital Extremes' sci-fi MMO is sliding and flipping its way to iOS devices next year to bring the mobile game audience into the fold.

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