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Some titles, such as Umamusume: Pretty Derby, have taken things one step further by taking a multimedia approach, with mobilegames, anime, and manga series all coexisting and building an ever-expanding universe. Like PUBG, Free Fire has also launched several anime crossovers, most recently with Demon Slayer: Kimetsu no Yaiba.
If you’re looking for ways to improve player retention for your mobilegame, hosting a collaboration event with a well-known franchise as part of your LiveOps might be the answer you’re looking for. Promotional collaboration events in the top 10% (Revenue) of China midcore games (source: GameRefinery SaaS platform).
With IDFA regulation changes and an influx of new games entering the market, publishers and mobilegame studios are facing an ever-uphill battle to acquire new players (UA) and retain them. However, as we wrote last year , many top-grossing mobilegames have found that minigames are the best way to boost UA and player retention.
In a recent episode of the Deconstructor of Fun podcast, Daniel and Mishka share a wealth of fresh insights and tactical strategies for sustainable growth, diving into the key trends shaping gaming and apps in 2024. Seven Trends Redefining 2024 1. Here’s a snapshot of the notable shifts in the industry right now.
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Games for Change , in partnership with HP and Google Play, announced the winners of the second annual Diverse Voices, New Stories Challenge at the 2024Games for Change Festival. The challenge is an initiative to improve representation and increase visibility for underrepresented game developers in the mobilegaming industry.
An unfairness that we in the mobilegame industry have experienced a tightly controlled distribution landscape for our entire industry's lifetime. The implication of government actions will bear consequences on mobilegames and apps that are being distributed in the future. Apple “Heads I win, tails you lose!”
Endless runner games are like those friends that are always available to go out; hassle free, always attention grasping and require little to no planning. Hailing from the casual gaming brigade, these games have become synonymous with the mobilegaming experience, delivering entertainment at your fingertips with just a few taps.
This post was originally published on [ 22-06-2021 ] and has been updated on [ 30-09-2024 ] to reflect new information and insights. Smartphones are as much a tool for entertainment as they are for communication, and mobilegames rule the roost for keeping users entertained.
The AppMagic Hypercasual games recap for the second quarter of 2024 unveils some interesting information about this specific part of the mobilegames market. The hypercasual games market has been on a downwards trajectory for a couple of years now, but there is still potential for success.
With the success rate of the new games released drastically low, one can’t help but ask two questions: When releasing a game in 2024, which genre should I choose to make the most of it? To operate with representative groups, we compared games across top-level subgenres. by Peak Games, the publisher of Toon Blast.
It contains the game’s proposed design like the concept of the game, genre, core gamemechanics, gameplay, timeline, illustrations/sketches, story and characters, levels and monetization strategies. This decides whether the game is worth pursuing or not. GDD is updated regularly.
In a recent podcast featuring Lexi Sydow , Director of Corporate Marketing and Insights at Sensor Tower, several key insights were shared about the current state and future of mobilegaming, mobile marketing, and the dynamic between apps and games. Sources: Sensor Tower State of Gaming2024 Data.ai
Key Elements of a Playable Ad Most playable ads will harness the same dopamine-driving elements found in popular mobilegames, such as: Engaging visuals and graphics – Playable ads use high-quality graphics and animations to capture the user's attention and draw them into the interactive experience.
Let’s find out how KAYAC approaches development of Hypercasual games in 2024; what their expectations from the market are; which best practices for game development they can point out; and what tips for adapting games for the Western region they have to offer. As such, we intend to pursue both moving forward!”
Catizen — one of the top Telegram success stories — earned $25 million in revenue as of September 2024 with over 1 million paying users. The game Hamster Kombat hit 300 million users. In fact, a recent report by Game7 indicates that 21% of web3 games launched in 2024 chose Telegram as their platform.
I’ll start by defining these two types of innovation: Content innovation periods are characterized by a focus on developing new types of games, expanding game portfolios, and pushing the boundaries of gameplay mechanics and storytelling. The average sales price for a game fell to around $33, indicating a surplus in supply.
My estimation is that - if it happens at all - it would happen somewhere in 2024 the earliest. The main reasons are (1) that the open positions are for systems & liveops design, and multiple artists; and (2) that the game RPD looks flat, which points out to a lack of content and endgame systems.
More recently, as Supercell’s revenue and profitability have declined over the past few years, more questions have been raised about Supercell’s approach and even their value as a mobilegames company. Do either of these companies have the potential to be the most valuable mobilegaming company in the world?
If you've been curious about how world-leading game publishers are operating in 2024, you're in for a treat. If you’re an indie studio hoping to launch a hit game, you might want to think about partnering up with Voodoo, because they excel at what they do. Today, we delve into the unique player in the French tech scene: Voodoo.
Guest post by Kenneth Landen , Director of Product at Hit Factor Executive Summary In the ever-evolving landscape of mobilegaming, Supercell's Brawl Stars has undergone a remarkable resurgence, transforming challenges into triumphs. Culminating with the highest revenue month the game has seen in years in January 2024.
Written by Jesper Gustavsson , Director of Product at SYBO Games and a games industry veteran with 10 years of experience in building and operating mobilegames as a product manager. In 2012, Microfun transitioned into the mobilegaming industry with the release of “Super Model” (an RPG fashion game).
Everything looks tiny when compared with one of the biggest mobilegames in history. It follows a worrying trendline of Supercell’s subsequent games having ever weaker monetization at launch. Squad Busters on the other hand has a fundamentally weak core gameplay loop, underneath a poor game economy. Some were stinkers.
Gaming expert speakers talked about the hottest topics in the gaming industry from 2022 predictions to rising game categories, from blockchain & NFT gaming to launch strategies. Mobilegames market predictions in 2022 Michail Katkoff, Savage Game Studios, and Deconstructor of Fun.
Each member of the Zynga team received a monthly stipend—an allowance of $100 to spend in-game currency on any games they chose. This practice allowed them to fully immerse themselves in various games, gaining firsthand experience of monetization models, community dynamics, and gameplay mechanics.
Niantic’s AR-based mobilegame took the world by storm and broke numerous world records , including the most revenue grossed by a mobilegame in its first month ($206.5m). Our 2023 Midcore Gaming Apps report includes information on the latest trends and revenue-boosting opportunities across midcore mobilegames.
. >> see our gaming market predictions As we enter 2025, the digital advertising and mobilegaming industries are transforming remarkably. As always, there are winners and losers, and within mobilegaming, certain genres stand out as clear frontrunners.
The updates focused on the usage of NFTs and their functionalities inside games. The rules regarding IAP methods are now the following: Apps may not use their own mechanisms to unlock content or functionality, such as license keys, augmented reality markers, QR codes, cryptocurrencies and cryptocurrency wallets, etc. to $184.4B
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