PreMortem.Games

FEBRUARY 2, 2024

He started his career in advertising, but the world of video games always held his real interest. Making games was something that seemed very far from reality”, he says. Yet, with help from the internet and some classes in college, he realized that he too could create games.

Dev 163

Dev Advertising Internet Development 163

Deconstructor of Fun

JUNE 24, 2024

In a recent podcast featuring Lexi Sydow , Director of Corporate Marketing and Insights at Sensor Tower, several key insights were shared about the current state and future of mobile gaming, mobile marketing, and the dynamic between apps and games. Sources: Sensor Tower State of Gaming 2024 Data.ai

Mobile 75

Mobile Mobile Games Mobile Gaming 75

Deconstructor of Fun

NOVEMBER 25, 2024

CASHING OUT: The actual Stars balance a game publisher earns can be reinvested in ads promoting the app , which in theory cuts out a lot of the “middle man” costs necessary for a publisher to pay in standard mobile gaming. Experience with idle games — making a repetitive action seem fun and not taxing — is key.

Games 52

Games Platformer Balance Mobile 52

Deconstructor of Fun

JULY 24, 2023

Youtube Listen on Spotify Playrix is the third largest mobile game maker in the world You likely know Playrix from its hit titles Homescapes, Gardenscapes, Fishdom, and Township. They’re also one of the very few mobile gaming companies that have bounced back to the previous heights after Apple’s privacy changes.

Communications 98

Communications Mobile Mobile Technology 98

iXie gaming

MAY 24, 2023

Hyper-casual games are simple, easy-to-play games that have become increasingly popular in recent years. With the rise of smartphones and mobile gaming, hyper-casual games have exploded in popularity due to their accessibility and addictiveness.

Game Development 52

Game Development Game Developer Development Cross platform 52

Game Daily

MARCH 10, 2023

Last month , Finnish game developer and publisher Tower Pop announced a $2.1 million investment for its upcoming Web3 game Omega Royale. How does the tower defense (TD) genre – generally associated with casual, mobile gaming – fit into the Web3 world? It’s like any deck-building game.

Co-op 52

Co-op Mechanics Balance Build 52

Deconstructor of Fun

APRIL 2, 2022

Gaming expert speakers talked about the hottest topics in the gaming industry from 2022 predictions to rising game categories, from blockchain & NFT gaming to launch strategies. Mobile games market predictions in 2022 Michail Katkoff, Savage Game Studios, and Deconstructor of Fun.

Mobile 52

Mobile Mobile Balance Mobile Gaming 52

Deconstructor of Fun

NOVEMBER 3, 2023

With the backing of the beloved Warcraft IP and Blizzard's reputation, Warcraft Rumble has the potential to break new ground in the mobile gaming landscape and carve out its own niche among players seeking a fresh take on the genre. Warcraft Rumble is a mobile action-strategy game, similar to Clash Royale, set in the Warcraft universe.

Mobile 113

Mobile Mobile Mobile Gaming Games 113

Deconstructor of Fun

OCTOBER 2, 2022

Nancy is the Head of User Acquisition and Growth Strategy at East Side Games , a publisher known for IP-driven hit games such as “The Office,” “Trailer Park Boys,” and “RuPaul’s Drag Race.” Ludovic is an International Growth Consultant at Google who advises mobile gaming clients on their international expansion strategies.

Localization 52

Localization Games Advertising Racing 52

Deconstructor of Fun

JUNE 3, 2020

Hoping that your game is going to become a cultural phenomenon is a super long shot and often requires access to a top IP that can be very expensive. This is the main reason why mobile game businesses are extremely dependent on User Acquisition (UA), and mastering UA is crucial in building a highly scaled mobile app business.

Games 52

Games Mobile Mobile Art 52

Deconstructor of Fun

JANUARY 24, 2023

Moreover, different thematics appeal to different people – mobile games will relaunch the same game with a reskin (ex: change the dragons to fairies ), to attempt to appeal to a broader audience. For a market game designer, revealing information should be an orchestrated event. The same applies to markets.

Games 52

Games Point and Click Asset Balance 52

Deconstructor of Fun

MARCH 4, 2019

This one is written by Om Tandon (Director of User Experience, DIGIT Game Studios) and Abhimanyu Kumar (Mobile Games Consultant). Bizarre as all this may sound, this recipe works and the game can be very engaging and fun to play, even if you are not a social casino fan! To make sure you don’t miss on all of the ?content

UX 52

UX Mechanics Build Point and Click 52

Deconstructor of Fun

JUNE 6, 2022

Passes can generate different player experiences, follow a different balance, and emphasize different components depending on the genre and audience. It’s also important to understand that Passes are not a straightforward feature to balance that can be applied to any game without risks.

Content 52

Content Mechanics Balance Mobile 52

Deconstructor of Fun

APRIL 25, 2022

Cookie Run is has some imporessive traction in the Western markets, which may potentially turn this game into a proper worldwide hit. The card-battling RPG genre was one of the first in mobile games that enjoyed success at scale and popularity around the world. Cookie Run: Kingdom is no exception.

Baking 52

Baking Simulation Build Animation 52

Deconstructor of Fun

JUNE 3, 2019

There was also this no-name developer Supercell that launched their first mobile games just few miles away back in 2012. What makes this game so successful? After carefully composing a balanced team of fighters, the player takes their party of stalwart heroes into battle. An unprecedented success from a no-name developer.

Puzzle 52

Puzzle Feature Build Balance 52

Deconstructor of Fun

JANUARY 13, 2021

While Hypercasual games account for less than 1% of the total IAP revenue of all Casual games, it drove well over half of all downloads for the category during 2019. In fact, Hypercasual games alone made up for ~45% of 2019’s total download volume across all mobile games. Historical lack of staying power.

Mechanics 52

Mechanics Puzzle Advertising Studios 52

Deconstructor of Fun

NOVEMBER 2, 2023

With the backing of the beloved Warcraft IP and Blizzard's reputation, Warcraft Rumble has the potential to break new ground in the mobile gaming landscape and carve out its own niche among players seeking a fresh take on the genre. Warcraft Rumble is a mobile action-strategy game, similar to Clash Royale, set in the Warcraft universe.

Mobile 52

Mobile Mobile Mobile Gaming Games 52

CG Spectrum

JUNE 10, 2024

FX: Visual Alchemy “FX is everywhere in movies, TV, games and advertising—frosty breath, blood splatter, bullet hits, sparks, clouds, ocean extensions and splashes. Their work can include artwork for film, elements for video games, advertisements, graphic design, book cover art, and more. What does a game designer do?

Film 52

Film Animation Animation Concepts 52

Deconstructor of Fun

JANUARY 17, 2020

Here are the three things you need to know about ironSource: #1: They’re developing the most robust, data-driven growth engine for mobile games. #2: The State of Arcade Games While the Arcade genre only accounts for 7.5% In fact, Arcade games alone make up for ~45% of 2019’s total download volume across all mobile gaming genres.

Mechanics 52

Mechanics Platformer Studios Data 52

Deconstructor of Fun

JANUARY 10, 2021

Mat Baker has been making mobile games for 15 years. Laura Taranto has 12 years experience in casual games and is a product advisor and puzzle game aficionado. 2020 was a very good year for mobile games. They are meant more for trend analysis based on estimations, rather than an exercise in accuracy.

Puzzle 52

Puzzle Mobile Mobile Games 52

Deconstructor of Fun

AUGUST 27, 2019

Part of Fibonad Group (the largest Spanish digital advertising group offering Branding, Performance and Publishing services), Lab Cave has achieved more than 200 million organic downloads without running any paid acquisitions campaign. A well balanced revenue market share split across the East and West. Archero’s complete game loop.

Balance 52

Balance Content Mechanics Mobile 52

Deconstructor of Fun

JANUARY 16, 2025

. >> see our gaming market predictions As we enter 2025, the digital advertising and mobile gaming industries are transforming remarkably. As always, there are winners and losers, and within mobile gaming, certain genres stand out as clear frontrunners.

Mobile Gaming 52

Mobile Gaming Mobile Mobile Advertising 52