Game Biz

JANUARY 24, 2023

Mobile gaming is one of the most popular app categories in the world. billion active mobile gamers worldwide in 2021, and the number is expected to grow to close to 2.3 It’s easy to understand why mobile gaming has grown so rapidly. So, what are the best mobile game ad networks ? What are Mobile Ad Networks?

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Mobile Gaming Mobile Mobile Advertising 72

Game Daily

MAY 19, 2023

As exhibited by this research with Analytics Edge, gaming advertisers relying solely on attribution for decision-making are increasingly leaving money on the table. Investing only in ads that reach and appeal to the same narrow audiences but are undifferentiated in mobile gaming.

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Brand Game Development

AUGUST 24, 2020

As such, this guide will be split into five parts: Mailing List Basics Setting up a Mailing List on MailChimp Creating a Landing Page that Works Creating a Template that Works Building Your Mailing List. Building Your Mailing List. Mailing List Basics. Target your audience very specifically by age, location, and especially interest.

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PreMortem.Games

JANUARY 26, 2024

Through initiatives like mobile game jams and interschool esports, she aims to foster girls’ interest in STEAM fields. Building the ecosystem Bukola discovered her passion for marketing after reading a Times Magazine article. And they were talking about how much the board earned for the building and the company that owned it.

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Esports Games Advertising Build 138

Game Daily

NOVEMBER 28, 2023

The mobile games market is dominated by a few titles that players return to again and again. A new report from Mistplay – a mobile gaming loyalty program, and consultancy – offers stats and tips for developers looking to increase the amount of time and money players spend with their games.

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PreMortem.Games

JULY 1, 2024

Previous to making their own indie games, the studio’s background was in advertising and product design. They created interactive installations, motion graphics animations, experiential web pages, mobile apps, and lots of other creative projects. This gave the studio a bit of an outsider perspective.

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Big Games

SEPTEMBER 10, 2021

The mobile game industry is the most demanding industry for the past few years. Though there are millions and millions of mobile game apps available on the Play/App Store, the game companies and developers are interested in building more and more games. This is because of the profit the industry has bagged along with it. .

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iXie gaming

FEBRUARY 2, 2024

The concept of a mobile game is worth thousands or even millions of dollars, which may not be enough. Some games, like Honor of Kings and PUBG Mobile, generate billions of dollars annually. But not all mobile games are profitable, with some developers making little from their mobile games. billion in revenue.

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PreMortem.Games

FEBRUARY 2, 2024

He started his career in advertising, but the world of video games always held his real interest. Many years passed and, after graduating, I started working in the advertising field. However, the studio still focused on the advertising area and my interests were increasingly focused on the games.

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Deconstructor of Fun

JUNE 24, 2024

The mobile market continues to evolve rapidly, driven by shifting user behaviors, technological advancements, and emerging economic trends. This blog post delves into those insights to provide a comprehensive overview of the mobile landscape. 2023 was a challenging year for the mobile gaming market.

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Brand Game Development

MAY 7, 2018

You can only post photos and you must use a mobile device. On top of that, it’s populated largely by young people who are resistant to advertising. If the potential to build a quality brand isn’t an attractive enough prospect on its own, perhaps this will win you over. Instagram is Still Inexpensive.

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iXie gaming

FEBRUARY 17, 2023

With the rise of the gaming industry, two distinct categories of games have emerged: AAA games and mobile games. As a result, mobile gaming is pushed aside in favor of AAA titles, which have their own position in the market. Games with expensive advertising campaigns. But now, we have more complex 3D mobile games like PUB-G.

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Deconstructor of Fun

NOVEMBER 25, 2024

Guest post by David Fox , founder of Double Coconut — a design and development studio that has delivered hit mobile and web games for partners such as EA Sports, WB Games, Microsoft Casual Games, and more. It’s a simple but very slickly designed “business sim” where you build your own ‘crypto exchange’, with a hamster as CEO.

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Deconstructor of Fun

FEBRUARY 7, 2021

Eric is the author of the book Freemium Economics and the founder of Mobile Dev Memo , the ultimate growth blog and podcast. It is tempting for mobile games marketing teams to think of 2021 as being dominated by Apple’s impending new privacy policy for iOS, App Tracking Transparency (ATT). Possibly, for some advertisers.

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Game Daily

DECEMBER 1, 2022

In a global study, more than 50% of mobile gamers who downloaded a new game, had heard about it at least one week earlier 2. Grow your audience pool as far and wide as possible At 3 billion gamers globally 4 , there’s never been a wider pool of players from which to build a player base.

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Deconstructor of Fun

APRIL 12, 2023

In February, Ilkka Paananen, the beloved CEO of Supercell, and arguably one of the faces on the Mount Rushmore of Mobile Games Executives, published his yearly blog post. All in all, Ilkka’s yearly blog is an inspirational and quite sincere vision of the top brass of a major mobile games company.

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Deconstructor of Fun

AUGUST 25, 2020

Yesterday All my troubles seemed so far away Now it looks as though they're here to stay Oh, I believe in yesterday… - the Beatles Through changes announced at WWDC, Apple has flipped the table and reset the mobile advertising landscape. In the end, no matter how freaking viral your app is, you need advertising.

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Deconstructor of Fun

DECEMBER 19, 2022

With privacy becoming more important to mobile players and the prevalence of artificial intelligence (AI) in app advertising inventories, the quality of your creatives has never been more important to the success of your games. In most app advertising inventories, you do not have many levers to pull.

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Deconstructor of Fun

JULY 19, 2021

In “ Apple IDFA Change has Triggered 15-20% Revenue drops in iOS advertisers ”, Gamesbeat’s Dean Takahashi interviewed Brian Bowman, founder of marketing services firm Consumer Acquisition, on his heavily publicized anti-Apple stance. How in-game ATT acceptance is affected by the advertising app’s ATT acceptance rate by Business of Apps.

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Brand Game Development

MARCH 27, 2017

Step 4: Build a backlog. Just use the platform for a couple of weeks to build up a backlog of material that people will see when they find you. Instagram recently started gathering data as well (but it’s frankly annoying to parse on a mobile device, which is how you have to access the network for the most part).

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Deconstructor of Fun

JANUARY 31, 2021

Facebook Gaming helps developers and publishers to build, grow, and monetize their games. Post-COVID investment flows in Social and mobile gaming emerged as one of the best performing sectors during coronavirus, and the ensuing influx of investment will likely impact companies large and small. Access all of our previous predictions.

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Deconstructor of Fun

APRIL 8, 2024

To understand if my suspicion has merit, I recently distributed a survey on the Deconstructor of Fun slack, the Mobile Dev Memo slack, and on LinkedIn (the complete survey with results can be found at the end of this post). Survey questions and aggregate responses: Question 1: How many years have you worked with mobile apps?

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Logic Simplified

FEBRUARY 5, 2024

When it comes to choosing the right advertising channels and developing marketing campaigns, our developers use demographic information that speaks about the interests of the target audience and then they allocate their marketing budget accordingly and more effectively. Need help building your next game?

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Logic Simplified

SEPTEMBER 18, 2023

While users enjoy the game for free, the developers generate revenue from the mobile ads that show up in the game. The most common combinations include in-app purchases and advertisements, subscriptions with in-app purchases and combinations of all three. Partner with us to build your dream game with lucrative game monetization models.

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Game Daily

MARCH 15, 2023

Off the back of a $2 million seed fund, the company launched a series of successful collectible RPGs for mobile, including MiniMonsters, Cat Game, and Dog Game. “In Web2, you need to spend advertising money with Google or Apple to acquire users. Mino was founded back in 2011.

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Deconstructor of Fun

JULY 26, 2021

Written by Ethan Levy , who is always looking for worthy, free-to-play mobile games for the N3TWORK Scale Platform. Netflix is not looking to diversify revenue by building hit F2P games or creating new, licensable brands ( strike one against June’s Ethan ). Netflix games will start on mobile.

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Deconstructor of Fun

JULY 24, 2023

Youtube Listen on Spotify Playrix is the third largest mobile game maker in the world You likely know Playrix from its hit titles Homescapes, Gardenscapes, Fishdom, and Township. In fact, the company is the third largest mobile publisher in the world with only Tencent and Activision/Blizzard/King (soon Microsoft) ahead of them.

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iXie gaming

JUNE 16, 2023

In today’s ever-evolving digital landscape, the gaming industry is undergoing remarkable growth, driven by the soaring popularity of online and mobile gaming. In-Game Advertising By employing this astute strategy, developers can effectively monetize their HTML5 games by seamlessly integrating advertisements.

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Game Daily

NOVEMBER 19, 2023

The store currently features more than 70 games and 30 DLC packs, each with dedicated pages for screenshots, trailers, system requirements and community building. Web Shop, which launched earlier this month in 40 of the top 100 mobile games, offers the same granular control over sales and platform delivery, but for in-game items too.

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Mircosoft Game Dev

JULY 3, 2021

We had to go through a few iterations as we're now directly pulling the asset from the releases build by Githubs CI. The implementation within the mobile renderer was merged into master while support for the clustered rendering is functional but has a number of loose ends to tie up and can currently be evaluated through this draft PR.

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Deconstructor of Fun

MAY 9, 2023

They launched a new game from a new studio entering the most competitive genre on mobile in the midst of Apple’s privacy apocalypse and has generated a billion dollars in revenue in two years. Completionists may be offended by the second image… To build out the map, players spend potions to create buildings and other spaces on the map.

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Puzzle Mechanics Feature Build 69

Deconstructor of Fun

APRIL 2, 2022

Mobile games market predictions in 2022 Michail Katkoff, Savage Game Studios, and Deconstructor of Fun. Understanding players and marketability have also become more important, leading to larger companies increasingly building content fortresses – in which they acquire a user and move them between games in their portfolio.

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Deconstructor of Fun

JUNE 3, 2020

This post is written by Nebojsa “Nebo” Radovic , who’s an experienced mobile marketing professional who currently heading the user acquisition for N3TWORK’s Scale Platform. They were also one of the first companies to run puzzle ads at scale, that are now used by pretty much every larger advertiser in the space. Nebojsa Radovic.

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Deconstructor of Fun

MARCH 4, 2019

This one is written by Om Tandon (Director of User Experience, DIGIT Game Studios) and Abhimanyu Kumar (Mobile Games Consultant). Almost all Social Casino titles have fought for market share by staying safe and delivering authentic casino experiences on mobile. To make sure you don’t miss on all of the ?content

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The Bottom Feeder

FEBRUARY 8, 2023

The price of this blog is that, every so often, I put an advertisement in your inbox. It's also a shame because the old Final Fantasy games are still surprisingly playable and work great on mobile. You would have to build a whole new structure on top of the original, and this will always be disappointing. Of course, it's not.

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Deconstructor of Fun

APRIL 25, 2022

Submit your most up-to-date playable build, pitch deck, and gameplay video. The card-battling RPG genre was one of the first in mobile games that enjoyed success at scale and popularity around the world. Build & Harvest Mode in Cookie Run: Kingdom. Create an account 2. What was Cookie Run: Kingdom ’s secret to success?

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Deconstructor of Fun

JUNE 3, 2019

There was also this no-name developer Supercell that launched their first mobile games just few miles away back in 2012. Most mobile players don’t have the commitment to dig deeper to figure out how it works on their own. Filling up the entire base with fully upgraded buildings takes years of upgrades.

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