Deconstructor of Fun

JANUARY 27, 2020

To my mind, the Zeitgeist of mobile gaming in 2019 wasn’t captured in the launch of a game, such as Call of Duty Mobile, or a platform, such as Apple Arcade or Google Stadia, but rather through the egregiously misleading mobile gaming ads that proliferated and saturated advertising channels over the course of the year.

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Deconstructor of Fun

JUNE 24, 2024

Overall downloads have declined on both iOS and Android platforms , with Play Store downloads seeing a more significant drop. Casual Games went Hybrid: These are tailored for a broad audience with straightforward mechanics, usually aim to sustain player engagement to boost revenue via ad monetization.

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Mobile Mobile Games Mobile Gaming 75

Deconstructor of Fun

JULY 29, 2024

It starts by designating certain core platform services as a fundamental infrastructure of the internet-type entities. Then the DMA designates gatekeepers that operate these core platform services. Give developers access to more complete data from the platforms. So this would be something like app store distribution.

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Mobile Gaming Mobile Mobile Games 98

Deconstructor of Fun

FEBRUARY 7, 2021

But given the degree to which speculation about IDFA has dominated discussions about mobile games marketing since June, before jumping into the substantive predictions for the year, it makes sense to commence the piece with a set of machine-gun hypotheses around the direct impacts on mobile games advertisers of IDFA deprecation. Not really.

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Brand Game Development

NOVEMBER 19, 2018

Not only does it help you demystify some of the speech you hear when you get into gaming, but it also has implications that could affect how you classify your website, categorize your Kickstarter campaign, or target an audience on social media or for advertising. What are hobby board games? Fundraising.

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Big Games

SEPTEMBER 10, 2021

There are several ways in which you can promote the game, by using the app store promotions, advertising on social media, etc. Make use of the social media platform like Instagram, Twitter, Facebook, as it has billions of users. While building the game, see that you maintain simplicity in the game interface and mechanics.

Mobile Gaming 52

Mobile Gaming Mobile Mobile Development 52

Game Refinery

JUNE 21, 2023

Companies have since been forced to seek permission from app users before tracking their activity across other apps and websites for advertising purposes, meaning they now lack much of the valuable data previously used to build highly-effective UA campaigns. This keeps the momentum going and encourages further investment in the game.

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Mobile Gaming Mobile Mobile Games 17

iXie gaming

APRIL 24, 2023

We will cover everything from the unique advantages of creating games for the metaverse, things you need to know about metaverse gaming platforms , to the challenges that game developers must navigate to succeed in this emerging frontier.

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Game Developer Game Development Development Educational 52

iXie gaming

MAY 24, 2023

This trend presents a unique challenge for developers, as it requires them to balance gameplay mechanics and technical capabilities to ensure a smooth and enjoyable experience for all players. Cross-platform Play Cross-platform play has become more popular with the rise of cloud gaming and game streaming.

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iXie gaming

NOVEMBER 30, 2023

Familiarity with Nintendo Platforms Nintendo testing can be challenging. Therefore, you must be familiar with different Nintendo gaming platforms, like upcoming consoles and Nintendo Switch, to be successful. Also, understand the unique controls and features of the Nintendo platforms to ensure flawless Nintendo testing.

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Deconstructor of Fun

JULY 23, 2020

Market evolution in the mobile gaming market are the foundational uber-cycles precipitated by innovations and platform changes that create whole new product categories -- these developments are so large and mass-market that they create opportunities that attract mainstream investors to the gaming category. Sean Gallup/Getty Images.

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Deconstructor of Fun

JANUARY 13, 2021

To a large extent, ironSource seems to have taken a page out of AppLovin’s playbook by entering Hypercasual publishing after fueling the genre for years as an incredibly robust mediation and monetization platform. This is in line with the current rise in popularity of games with the equally satisfying Merge mechanic in the puzzle genre.

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Mechanics Puzzle Advertising Studios 52

Big Games

NOVEMBER 13, 2023

Developers work closely with the engineers to decide the game mechanics. This includes making the sound effects and music, planning the levels, implementing the game mechanics, and producing the game’s assets. Hashbyte stands out in the game development landscape by crafting extraordinary games for Android mobile platforms.

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iXie gaming

SEPTEMBER 14, 2023

While a lot of its success can be attributed to the company’s support with content updates over the years, the key to its mass appeal lies in its ability to let players express themselves by creating their own experiences and games within the platform. Sketch out the basic gameplay mechanics, objectives, and features.

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iXie gaming

MAY 8, 2023

Designing game mechanics and rules, along with creating game assets such as characters, stages, and settings, are all critical aspects of the game design process. To implement the game mechanics and rules, you will use coding, while game assets will be integrated into the game engine as part of the game development workflow.

Game Developer 52

Game Developer Game Development Development Game Design 52

Deconstructor of Fun

NOVEMBER 25, 2024

In an ever-chaotic gaming business, Telegram seems to finally be a platform where a studio can launch with self-determination and have a real shot at a profitable game. Unlike many other messaging platforms, a good chunk of Telegram users are game-oriented. In fact, a reported 20% of Telegram users engage with games.

Games 52

Games Platformer Balance Mobile 52

Deconstructor of Fun

JUNE 3, 2024

These selected teams were capable of integrating elements from casual games, blending simple gameplay mechanics with deeper, more engaging features that promote better retention and monetization. This guidance was crucial in transitioning from simple hyper-casual mechanics to the more nuanced hybrid casual model.

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Prototyping Studios Mechanics Game Developer 52

Deconstructor of Fun

SEPTEMBER 6, 2021

And that is having the ad monetization mechanics. This mechanics is comprised of rewarded videos or interstitials or even banners, which we are not using due to their relatively poor performance. So in the sense, making the new mechanic familiar with the art of a game they are already playing. Best Fiends is a puzzle game.

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Big Games

OCTOBER 16, 2023

Now, you may see that Android has taken over the market and has emerged as one of the most notable platforms for the developers of applications. You must think creatively to develop mechanics that surprise and excite the gamer. This will give you insights into game design, mechanics, and user experience.

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Code Debug Games Concepts 52

Deconstructor of Fun

JANUARY 17, 2023

At the same time, cross-platform open-world RPG Genshin Impact continues to break new ground, crossing its $3 Billion in IAP Spend in Q2 2022. Overall, in the key Western markets, MMORPGs, Roguelikes, Merge and Puzzle genres largely bucked the recession in terms of revenue. Until next week. ?

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Deconstructor of Fun

NOVEMBER 27, 2023

Tune in to the podcast below through your platform of choice: What Precisely Is Product Marketing? In the past, product marketers crafted creative strategies while advertising networks handled audience targeting and acquisition, armed with a wealth of user data. But with the advent of ATT, everything changed.

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Communications Games Data Advertising 52

Deconstructor of Fun

JANUARY 17, 2020

Over the past year, Hypercasual saw massive diversification in terms of core mechanic design. While the hypercasual process is a wonderful machine for discovering new core mechanics, the real big money in Hypercasual is going to come from organizations that can turn hypercasual into a cog in the bigger machine.

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Mechanics Platformer Studios Data 52

Deconstructor of Fun

JUNE 3, 2020

This post is written by Nebojsa “Nebo” Radovic , who’s an experienced mobile marketing professional who currently heading the user acquisition for N3TWORK’s Scale Platform. Becoming the first mover is not something you can replicate on the existing platforms in 2020. That’s how confident they (and we) are in their platform.

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Games Mobile Mobile Art 52

Deconstructor of Fun

MAY 20, 2020

The match 3 success trifecta generally consists of: a fun core match mechanic a good metagame with a clean sense of progression a new feature or innovation that brings something different to the space. HDP chose a “collapse” mechanic as their core (similar to Lily’s Garden, Toy Blast, or Toon Blast). The game responds quickly to input.

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Puzzle Mechanics Content Data 52

Deconstructor of Fun

APRIL 4, 2023

It’s again taking a super simple addictive core game but actually pairing it with a simplified progression mechanic and some amount of live operations. And the progression mechanic result in in-app purchases. There’s also the question: where are the advertisers going to come from?

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Mechanics Mobile Gaming Mobile Mobile 52

Deconstructor of Fun

JUNE 6, 2022

For most players (including payers) the Pass is primarily retention and an engagement mechanism. Passes also lack strong frustration points that generate disappointment , compared to other monetization mechanisms like timers (that temporarily block the access to the fun) or loot boxes (that obfuscate the actual value of the purchase).

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Content Mechanics Balance Mobile 52

CG Spectrum

JUNE 10, 2024

Software used by professional 3D animators: Maya 3D Studio Max After Effects MotionBuilder Mudbox Premier Cinema 4D LightWave Real-time engine (such as Unreal or Unity) 3D animation jobs in the industry 3D animators can work on live-action projects (VFX), fully animated projects, virtual production, and video games (all platforms).

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Film Animation Animation Concepts 52

Deconstructor of Fun

JUNE 3, 2019

This deconstruction will cover: The game’s core loop Why having chosen a basic match-3 mechanic was a safe bet What other games have tried The game’s features and to which kinds of players it caters How time-limited offers and events are run successfully. Making a puzzle game doesn’t mean you can make the mechanics themselves a puzzle.

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Puzzle Feature Build Balance 52

Deconstructor of Fun

DECEMBER 11, 2019

The exchanging of audiences between hypercasual titles can be seen in the share of ad impressions “Jelly Shift” by SayGames has across 8 out of the top 11 apps it is advertised in. A graph showing who’s converting the best on hypercasual supply during 2018. You may guess who the real winners are. #3: 3: Hyper-competition a.k.a

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Data Advertising Studios Games 52

Deconstructor of Fun

FEBRUARY 13, 2022

An essential data platform for all mobile gaming studios. Playtika’s Pirate Kings trails Coin Master and has similar mechanics but uses a Wheel of Fortune instead of a slot machine. The game adds another collection mechanic via pets that are obtained through chests. Access all previous predictions here.

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Games Mobile Mobile Puzzle 52

Deconstructor of Fun

NOVEMBER 6, 2023

To make sure you don't miss out on all the valuable insights and juicy bits, I recommend listening to the full podcast episode on your platform of choice. This practice allowed them to fully immerse themselves in various games, gaining firsthand experience of monetization models, community dynamics, and gameplay mechanics.

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Games Data Communications Build 52

Deconstructor of Fun

APRIL 25, 2022

The game won over millions of gamers with the adorable Cookie characters and a perfect mashup of RPG and Build & Harvest mechanics. As a mobile game, how did Cookie Run: Kingdom accomplish this through its gameplay mechanics? On top of that, the game keeps a guaranteed mechanism to protect the experience of “unlucky” players.

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Deconstructor of Fun

JANUARY 10, 2021

The numbers above show net revenues (platform cut taken away) in the Western markets (China, Japan and Korea excluded). Gone are the days where a reasonable attempt at a core mechanic and a saga map were all you needed for 6 figure revenue. I think we can all agree however that 2020 has been somewhat of a humdinger.

Puzzle 52

Puzzle Mobile Mobile Games 52

Deconstructor of Fun

APRIL 2, 2022

2022 predictions: Casual games will become more audience-led because of ATT Hypercasual will continue to see more hybrid IAP/ad monetisation and will become even more ‘Android first’ Midcore games will go increasingly cross-platform (particularly on PC).

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Deconstructor of Fun

MAY 18, 2023

By acquiring Rovio, they get access to all the resources needed to take their brands to new platforms and wider audiences. #2 The failure of a new Angry Birds game with a slingshot mechanic must have been a blow to the organization. The third factor is something that Sega likely found very appealing. It was never a significant success.

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Mobile Gaming Mobile Mobile Advertising 52

Deconstructor of Fun

AUGUST 27, 2019

Part of Fibonad Group (the largest Spanish digital advertising group offering Branding, Performance and Publishing services), Lab Cave has achieved more than 200 million organic downloads without running any paid acquisitions campaign. Apple did feature Archero a week later and this is also when PewDiePie launched his influencer video.

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Balance Content Mechanics Mobile 52

Deconstructor of Fun

JANUARY 24, 2022

An essential data platform for all mobile gaming studios. Drawing and Coloring games also declined as platforms clamped down on the misleading subscription selling. In their top scapes titles, the number of creatives used in advertising decreased significantly starting from May. Puzzle Games The King is Back.

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