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How Mobile Game Developers Are Using Anime to Boost Engagement and Revenue Across the Globe

Game Refinery

But its not just collaboration events that feature anime; there are also an overwhelming number of titles entirely based on popular IPfrom Dragon Ball: Legends and One Piece: Bounty Rush to Fate/Grand Order. Interestingly, it also launched alongside a new permanent in-game feature: special abilities.

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The Rise of Hybridization in Mobile Games: How Developers are Genre Mashing Their Way to Success

Game Refinery

We’ve been writing about the growth of ‘hybrid’ mobile games – when a title merges two or more genres to create an entirely new gameplay experience – since 2020, but hybrid games have evolved a lot since then, especially when it comes to the game genres that are being merged together.

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12 Ways to Take Battle Passes to the Next Level in Mobile Games

Game Refinery

Battle passes have crept into almost every mobile game genre imaginable, with our platform showing that 66% of mobile games in the top 20% have incorporated the feature. We’ll also focus on the many unique and innovative ways to tailor the feature for specific cases and make it even more engaging for players.

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2025 Mobile Games Marketing Predictions

Deconstructor of Fun

. >> see our gaming market predictions As we enter 2025, the digital advertising and mobile gaming industries are transforming remarkably. As always, there are winners and losers, and within mobile gaming, certain genres stand out as clear frontrunners. Poolday.ai

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How to Balance Time, Resources, and Costs in Mobile Game Development?

Big Games

Embarking on the ambitious journey of mobile game development is akin to setting sail on uncharted waters. The path is fraught with multifaceted challenges for any game development company or mobile game development services provider. How to Start Mobile Game Development?

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Unity Games That Last: How Testing, Art, and LiveOps Drive Revenue and Retention 

iXie gaming

According to Udonis , 62% of users will uninstall a mobile game if they experience crashes, freezes, or errorshighlighting how critical performance stability is to player retention. Todays visual expectations extend beyond AAA titles, and even casual mobile players expect aesthetic consistency and technical polish.

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Fruit Ninja-creator Luke Muscat on the highs and lows of solo development “I’m just super motivated” 

PreMortem.Games

Luke Muscat is no stranger to success in the mobile gaming world. I didnt feel like I was learning that much with each new game, he says. I didnt feel like I was learning that much with each new game, he says. I had never actually shipped any gameplay features with code I had written.