Minigames Revisited: How Developers Are Continuing to Tap into Trends and Drive Engagement
Game Refinery
NOVEMBER 21, 2024
With IDFA regulation changes and an influx of new games entering the market, publishers and mobile game studios are facing an ever-uphill battle to acquire new players (UA) and retain them. However, as we wrote last year , many top-grossing mobile games have found that minigames are the best way to boost UA and player retention.
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