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Webinar Recap: How Mobile Game Developers Are Using IP Collaborations to Enhance LiveOps

Game Refinery

From PUBG x Dragon Ball to Goddess of Victory: NIKKE x Nier: Automata and State of Survival x Resident Evil , collaboration events with renowned franchises have consistently demonstrated their ability to significantly enhance mobile game performance. Below, we go through the highlights.

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How Mobile Game Developers Are Using In-Game Collaboration Events to Boost Player Retention

Game Refinery

If you’re looking for ways to improve player retention for your mobile game, hosting a collaboration event with a well-known franchise as part of your LiveOps might be the answer you’re looking for. Promotional collaboration events popularity across US, China and Japan (source: GameRefinery SaaS platform).

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The Rise of Hybridization in Mobile Games: How Developers are Genre Mashing Their Way to Success

Game Refinery

We’ve been writing about the growth of ‘hybrid’ mobile games – when a title merges two or more genres to create an entirely new gameplay experience – since 2020, but hybrid games have evolved a lot since then, especially when it comes to the game genres that are being merged together.

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Game-Changing Storytelling: How To Integrate Narrative Elements in Mobile Games

Game Refinery

Merge Puzzle: Gossip Harbor One of the most common places to encounter storytelling elements on mobile is within the puzzle genre, and while this might sound unconventional, it’s all relatively seamless in practice. The top 200 merge game titles (source: GameRefinery platform). Source: GameRefinery platform ).

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Mobile 3D Games vs. Console Games: What’s the Future of Mobile Gaming?

Big Games

The gaming world is changing fast, and mobile phones are leading the charge. Mobile gaming becomes more impressive with every new smartphone release, making traditional gaming methods out of vogue. Nowadays, with the introduction of mobile 3D games in the market, many game enthusiasts will eventually surpass it.

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Best Practice and Strategies for Targeted IAP Offers in Mobile Games

Game Refinery

User acquisition has become increasingly challenging for mobile marketers ever since Apple introduced its App Tracking Transpency (ATT) policy in April 2021. With that in mind, mobile marketers should focus on identifying better ways to push monetization opportunities to their existing audiences.

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The Future of Gaming: Engaging Gen Z

Deconstructor of Fun

Mobile gaming alone has grown by 9% since 2020, and 82% of them play on their phonesbut theyre also active on PC and console. Mobile, PC, consolethey dont pick one, they pick all of them. Older generations tend to be device-first they choose a platform, then find games to play on it. What Makes Gen Z Unique? Gen Z flips this.

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