ReedPop shares first-year results for new data platform Engage
GamesIndustry.biz
SEPTEMBER 22, 2023
ReedPop, events organisers and publisher of sites such as GamesIndustry.biz , has announced the results from the first year of its audience platform Engage. Average CTRs rose across the board, with ad campaigns for core partners seeing rates increase by more than 50% when compared to those run before the platform was introduced.
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