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From PUBG x Dragon Ball to Goddess of Victory: NIKKE x Nier: Automata and State of Survival x Resident Evil , collaboration events with renowned franchises have consistently demonstrated their ability to significantly enhance mobilegame performance. Below, we go through the highlights.
With all that immense popularity, its perhaps unsurprising to note that anime has crept into the mobile market, too. Weve previously explored how collaborating with fan-favorite IPs as part of a LiveOps strategy can have a drastic impact on in-game performance, and that logic very much applies to anime crossovers.
Hot Wheels and Barbie toymaker Mattel is expanding its video game interests, with a new publishing arm that will "co-devleop" and publish mobilegames.
Learn how gamedevelopers can expand their mobilegame business beyond the app stores, improve UA and discoverability, and discover more freedom to deliver unique experiences directly to new and existing players.
If you’re looking for ways to improve player retention for your mobilegame, hosting a collaboration event with a well-known franchise as part of your LiveOps might be the answer you’re looking for. The best in-game collaboration events are often mutually beneficial. Mobile Legends Bang Bang’s collaboration with Kung Fu Panda.
Mobilegames and gacha mechanics have been closely aligned for a significant time. Regardless of the genre, most gamers playing titles on a mobile device will inevitably encounter gacha mechanics in some shape or form, whether that’s a box gacha, sugoroku gacha, timed gacha, or one of many others.
Two-year alums Olivier Courtemanche and Justin Kubiak will respectively lead the direction and business partnerships for PlayStation's mobile ventures.
We’ve been writing about the growth of ‘hybrid’ mobilegames – when a title merges two or more genres to create an entirely new gameplay experience – since 2020, but hybrid games have evolved a lot since then, especially when it comes to the game genres that are being merged together.
billion by 2030, valued at a CAGR of 45.5%, cloud gaming is not just reshaping mobilegaming; it’s a catalyst for innovation, redefining how games are played, shared, monetized, and evolved, ushering in a new era of gaming experiences. With a projected growth reaching USD 20.93
Google Play Games is a defense strategy against competing storefronts that host PC ports of mobilegames, ensuring Google continues to capture revenue from users who abandon mobile to play on PC.
The rise of hybridization in mobilegames has resulted in gamedevelopers experimenting with new gameplay mechanics and features from other genres to drive engagement, something that’s often done via limited-time events. Considering implementing race events into your own mobilegame?
For mobilegamedevelopment projects in particular, working with an experienced [.] The post How Game Co-Development Benefits MobileGameDevelopment Studios appeared first on Starloop Studios.
Even small companies can forge partnerships with top-tier brands like Disney, Marvel, and Mattel, negotiating collaborations that bring mutual benefits.
Narrative design has always been an important part of video gamedevelopment, but its significance in modern-day games continues to grow as narrative elements play an important role in player engagement and retention. One newcomer to the subgenre that has been putting this to the test is Farlight Games’ Call of Dragons.
How do you create a mobilegame marketing strategy to make your game stand out from the crowd? In this article, we explore several ways of achieving this.
The mobilegaming industry is intertwined with innovations and trends in various fields. In this article, we explore the trends shaping the outlook for mobilegamedevelopment and strategies for retaining audiences in the context of constant changes. As new trends emerge, audience demands may evolve. Read more
The gaming world is changing fast, and mobile phones are leading the charge. Not too long ago, we could only dream of playing high-quality 3D games on our phones. Mobilegaming becomes more impressive with every new smartphone release, making traditional gaming methods out of vogue.
Mobilegames now serve global audiences. Gone are the days when free-to-play mobile audiences were concentrated in Tier 1 gaming markets in the west and the far east. Earlier mobile titles could get away with optimizing gameplay and live events for players in these markets.
Sign up for the GI Daily here to get the biggest news straight to your inbox During the pandemic, the margins in the mobilegames market continued to grow, surpassing expectations. Gamedevelopment professionals often regarded other business niches with disdain, citing superior financial metrics as the reason.
The latest limited-time update for the mobilegame Planes Control brings players to Rio de Janeiro, where they have to manage air traffic of the aeroplanes landing at Brazilian airports.
I was recently playing a mobilegame. Based on a long tradition in mobilegaming, the companies get inspiration and borrow mechanics from each other to the point when the original creator becomes hard to trace. Mobilegamedevelopers face rising production and UA costs and a lack of financing.
. >> see our gaming market predictions As we enter 2025, the digital advertising and mobilegaming industries are transforming remarkably. As always, there are winners and losers, and within mobilegaming, certain genres stand out as clear frontrunners.
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