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From PUBG x Dragon Ball to Goddess of Victory: NIKKE x Nier: Automata and State of Survival x Resident Evil , collaboration events with renowned franchises have consistently demonstrated their ability to significantly enhance mobilegame performance. Below, we go through the highlights.
The rise of hybridization in mobilegames has resulted in game developers experimenting with new gameplay mechanics and features from other genres to drive engagement, something that’s often done via limited-time events. Generally, race events are not monetized.
With all that immense popularity, its perhaps unsurprising to note that anime has crept into the mobile market, too. Weve previously explored how collaborating with fan-favorite IPs as part of a LiveOps strategy can have a drastic impact on in-game performance, and that logic very much applies to anime crossovers.
We’ve been writing about the growth of ‘hybrid’ mobilegames – when a title merges two or more genres to create an entirely new gameplay experience – since 2020, but hybrid games have evolved a lot since then, especially when it comes to the game genres that are being merged together.
Written by Stanislav Yushenko , an ex-M&A lawyer who transitioned to the business side of gaming. I was recently playing a mobilegame. The game was fun, though I forgot the name. Spot the difference (credits: Kopelovich and Iorga ) Playing casual games often gives me a sense of dj vu.
Written by John Wright a Game Publishing Maestro, Iron-Pumping Aficionado, and a member of Deconstructor of Fun consulting and advisory team. When it comes to leveling up your game portfolio or your biceps, John Wright is the publishing powerhouse you want in your corner. >>
AppMagic has released a new quarterly report with an overview of the most successful hypercasual games on the market right now. Top 10 Games By Downloads Now, it’s time for a deep dive into the top 10 hypercasual games by downloads. The game features different modes and progressively more challenging levels.
and Deconstructor of Fun’s latest collaborative report, we dive deep into a comprehensive analysis of the mobilegaming sector and which genres are defying the economic slowdown. These three factors have traditionally made mobilegaming venture capital (VC) friendly, which brings in the capital that keeps the flywheel going.
Electronic Arts is set to lay off "a small number of staff" due to its decision to close two of its mobile titles: EA Sports MLB Tap Sports and F1 MobileRacing. We extend our thanks and appreciation to the MLB, MLBPA, OneTeam Partners, and MLBPAA for their close and valuable partnership," the company added.
Following the high-level trend of hybridization across mobile , more and more casual games have started introducing competitive elements into their live event strategies. This has become especially prevalent in the puzzle subgenre, with around 75% of casual puzzle games in the US top-grossing 200 implementing these features.
The AppMagic Hypercasual games recap for the second quarter of 2024 unveils some interesting information about this specific part of the mobilegames market. The hypercasual games market has been on a downwards trajectory for a couple of years now, but there is still potential for success. daily downloads.
He decided to leave his career in banking for video game development a month before his 25th birthday. His journey took an exciting turn when he landed a full sponsorship from the French Embassy in Kenya to visit Rubika, a leading school for Video Games, 2D/3D Animation, and Design in France.
With 95% of game makers developing or maintaining a live service game, live events have become one of the most important elements of finding and maintaining success in not just the mobile market, but PC and console too. You should start thinking of your LiveOps strategy from the moment you start developing your game.
This analysis is written by Mladen Dulanovic , Game Lead from Nordeus, and Om Tandon , UX Director at UX Reviewer. Our 2021 predictions have been sponsored by Facebook Gaming. Facebook Gaming helps developers and publishers to build, grow, and monetize their games. Games that have a huge fan base.
This week, we dive into the games that are defying headwinds from the recent economic slowdown in every category. We review the game of the week: Talking Tom Time Rush from Outfit7 ✉️ Received this email from a friend? These are the MobileGames Defying Economic Headwinds — and Why In data.ai In Today’s Email ?
State of the MobileGames Market The Western mobilegames market , which we broadly analyze by removing the Chinese, Taiwanese, Japanese and Korean markets from the numbers, saw overall installs climb by 14% to 47.5B And unlike Racing, Shooter games also generally saw a decline in downloads as well.
Year after year, more and more game companies have started to participate in Pride celebrations. In this blog post, we would like to highlight some examples of how Pride showed on mobile during this year’s Pride month. Zooba: Zoo Battle Royale Games (Wildlife Studios). League of Legends: Wild Rift (Riot Games).
In a recent podcast featuring Lexi Sydow , Director of Corporate Marketing and Insights at Sensor Tower, several key insights were shared about the current state and future of mobilegaming, mobile marketing, and the dynamic between apps and games. Sources: Sensor Tower State of Gaming 2024 Data.ai
They say imitation is a form of flattery, and there’s no shortage of mobilegames that share a striking similarity with other popular titles in the PC, console and mobile markets. Why isn’t there a mobile version of Fall Guys? Kitka Games’ Stumble Guys. Stumble Guys.
Instead, I want to explore the role of a gaming CMO in setting teams up for success and the risk that some leaders may actually be incentivising a race to the bottom. Gaming UA teams are primarily, if not entirely, focused on optimization. Let’s look at these common pain points in more depth.
Millions of mobilegames are out there battling for engagement, yet only a few titles manage to fight their way to the top. All these crossovers come in different shapes and sizes too, spanning everything from fashion brands, automotive, anime, TV, movies, and even other video games. Their secret to success?
Ambitious multiverse and Web3 project Avalon’s first trailer dropped yesterday, as well as details of the experienced development team’s plans for the game. The game features action-combat including magical powers in player-vs-environment and player-versus-player modes. In-game businesses can be built and sold.
Guest post by David Fox , founder of Double Coconut — a design and development studio that has delivered hit mobile and web games for partners such as EA Sports, WB Games, Microsoft Casual Games, and more. The game Hamster Kombat hit 300 million users. In fact, a reported 20% of Telegram users engage with games.
An essential data platform for all mobilegaming studios. This is because we don’t want to reduce the actionability of the data with games that succeed massively in what can be described as closed domestic markets. Sports & RacingGames in 2021. In 2021 Sports category on mobile hit the wall.
Looking for a Real Unreal Game Development Company? The potential for building epic games on Unreal by game app developers and creators across industries has increased. The potential for building epic games on Unreal by game app developers and creators across industries has increased. Is it well-defined?
This article in our prediction series will cover the Sports & Racing category. It is made up of four sub-genres - Realistic Sports ( such as MADDEN, FIFA, 8 Ball Poll ), Arcade Sports ( such as Golf Clash, Fishing Clash ), Realistic Racing ( such as CSR ), Arcade Racing ( such as Mario Kart ).
2022 has been a tough roller coaster for blockchain games. Of course, not everything was all bleak and hopeless where new teams like Plai Labs and Fenix Games were spun out of already existing ones with war chests that would make even the Q4 2021 teams jealous. and crowded roadmaps.
For independent game creators, approaching major IP rights holders can feel intimidating. However, stories of success like Hutch , the studio responsible for hits on mobile such as Top Drives and F1 Clash featuring official partnerships with Formula One and Forza , demonstrate that it's achievable.
Having initially launched back in 2006, the social gaming platform now boasts over 30 million games (what they call experiences), 52 million daily active users , and over 12 million creators worldwide. For all three games, they make sure to offer rewards to their players if they like and share. Like the Game for More Codes!”.
This article discusses and compares male and female stereotypes in gaming for the purpose of analyzing common societal perceptions. This is a much-dreaded question game developers ask themselves at every stage of game development. This is a much-dreaded question game developers ask themselves at every stage of game development.
Written by Tiffany Keller , who is a Director of Product and investor with a decade of experience in mobilegames across Scopely, Activision Blizzard, Miniclip, and Zynga. Can slow-rolling UGC pack the punch Mediatonic needs to defend the knockout genre on the console before mobile competitors eat their lunch?
This week, we take a look at Phil Spencer’s announcements about Xbox Game Pass, and Eric breaks down some of the company’s claims. Game Pass as an overall part of our content and services revenue is probably 15 percent,” says Spencer. “I Kress’ third point was that Microsoft’s mobile expansion in the current environment is unrealistic.
Here's the panel description: Title: Creating Touchstones in Emergent Narratives When: Tuesday, March 16, 2021 Time: 11:15 - 12:10 Eastern Time Games have a unique ability to establish empathy between a player and a world and characters, but game players don’t always follow the path the narrative lays out for them.
How to grow your games in diverse markets Many Western publishers focus their efforts on English-speaking countries because they are most familiar with these markets, which tend to command a higher average revenue per paying user. When we talk about the US and the UK in some of the more popular gaming categories, CPIs start to creep up.
Guest post by Alexander Devyaterikov , Producer at Belka Games In today's gaming world, it's not enough to just have a good game. Here in the screenshot, you can see how our position in the Top100 US App Store grossing games has changed from 2017 to 2020, according to data.ai. The schedule is filled.
Oleg has built his data driven product management expertise working on some of the biggest games as well as some of the biggest social platforms in the World. GoPractice is also highly recommended by some of the top mobilegames companies, which is how I originally got connected with Oleg.
Oleg has built his data driven product management expertise working on some of the biggest games as well as some of the biggest social platforms in the World. 1 How to make an analytic global launch decision So, you have soft launched your game. But at what point will your game be ready for a global launch?
The game released worldwide just this past month (after spending well over two years in various stages of soft-launch) and is starting to rank in the Top 500 grossing charts on iPhone. This has led to the rise of vertically integrated players like AppLovin, whose games now regularly rank in Top 200 Grossing charts.
If you have been following the DoF newsletter and blog for the last year, you might have seen some of my articles on blockchain games, including a prediction piece. Blockchain games are still early. Should you have tokens or only NFTs in your game? Do you want to learn about how blockchain games are doing at a glance?
We originally created a taxonomy together with Game Refinery dividing the games market into four different categories: Casual, Mid-Core, Casino and Sports. We pulled the data of top 1000 games from last three years from the one and only App Annie and aligned the data with the categories, genres and sub-genres.
From national calendar days to religious holidays, seasonal events are a great way for mobilegames to find new and exciting ways to drive player engagement. We’ve updated the blog post with new seasonal event implementation examples and best practices for introducing seasonal events into your mobilegame.
This analysis is written by my friend, Buğrahan Göker who focused on 4X games, and Yours Truly. Our 2021 predictions have been sponsored by Facebook Gaming. Facebook Gaming helps developers and publishers to build, grow, and monetize their games. Strategy games also represent nearly a half of all Mid-Core revenues.
Unlike the years before, we decided to really leverage our fantastic community of senior games industry folks to present you with trends that will shape our industry during the year. The k-factor, which measures the virality of a game, is at an all-time low. Is it the artwork in itself that is not selling the game? Exit mobile.
IBM convinced a Delaware jury that mobile developer Zynga infringed its web-based communications patents with its hugely successful mobilegame, Farmville, as well as several spin-off titles. Wizard of Oz Slots, as well as Farmville 2, Farmville 2: Country Escape, Farmville 2: Tropic Escape, and Farmville 3.
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