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From PUBG x Dragon Ball to Goddess of Victory: NIKKE x Nier: Automata and State of Survival x Resident Evil , collaboration events with renowned franchises have consistently demonstrated their ability to significantly enhance mobilegame performance. Below, we go through the highlights.
Mobilegames and gacha mechanics have been closely aligned for a significant time. Regardless of the genre, most gamers playing titles on a mobile device will inevitably encounter gacha mechanics in some shape or form, whether that’s a box gacha, sugoroku gacha, timed gacha, or one of many others.
Sony seems to be building a mobilegamesplatform for free-to-play games. This is according to tech site TweakTown , which spotted a job listing for a mobileplatform architect. Read more
We’ve been writing about the growth of ‘hybrid’ mobilegames – when a title merges two or more genres to create an entirely new gameplay experience – since 2020, but hybrid games have evolved a lot since then, especially when it comes to the game genres that are being merged together.
If you’re looking for ways to improve player retention for your mobilegame, hosting a collaboration event with a well-known franchise as part of your LiveOps might be the answer you’re looking for. As an example, collaboration events are used by more than 70% of the top 10% of highest-grossing games in the China iOS market.
User acquisition has become increasingly challenging for mobile marketers ever since Apple introduced its App Tracking Transpency (ATT) policy in April 2021. With that in mind, mobile marketers should focus on identifying better ways to push monetization opportunities to their existing audiences.
The ever-changing nature of the mobile market means that new monetization mechanics are constantly emerging and evolving. Battle passes have crept into almost every mobilegame genre imaginable, with our platform showing that 66% of mobilegames in the top 20% have incorporated the feature.
To put you on the right track, we’ve taken a deep dive into four games that have delivered innovative storytelling in four subgenres: Merge Puzzle from the Casual category, and MMORPG, Action RPG, and 4X Strategy from the Mid-core category. The top 200 merge game titles (source: GameRefinery platform).
billion by 2030, valued at a CAGR of 45.5%, cloud gaming is not just reshaping mobilegaming; it’s a catalyst for innovation, redefining how games are played, shared, monetized, and evolved, ushering in a new era of gaming experiences. With a projected growth reaching USD 20.93
The gaming world is changing fast, and mobile phones are leading the charge. Not too long ago, we could only dream of playing high-quality 3D games on our phones. Mobilegaming becomes more impressive with every new smartphone release, making traditional gaming methods out of vogue.
For mobilegames in particular, managing the authentication and authorization of your players can pose some unique challenges. Some of these challenges relate to the use of mobile devices themselves. Offline authentication : Mobile devices may not always have internet connectivity.
. >> see our gaming market predictions As we enter 2025, the digital advertising and mobilegaming industries are transforming remarkably. As always, there are winners and losers, and within mobilegaming, certain genres stand out as clear frontrunners. Poolday.ai
With IDFA regulation changes and an influx of new games entering the market, publishers and mobilegame studios are facing an ever-uphill battle to acquire new players (UA) and retain them. However, as we wrote last year , many top-grossing mobilegames have found that minigames are the best way to boost UA and player retention.
Last week, GamesIndustry.biz presented a webinar with TikTok and the National Research Group on modern mobilegaming. It presented its three core pillars for success in mobilegames, and then TikTok shared a lot of insight on how to increase engagement and discovery on it platform. Read more
and Deconstructor of Fun’s latest collaborative report, we dive deep into a comprehensive analysis of the mobilegaming sector and which genres are defying the economic slowdown. These three factors have traditionally made mobilegaming venture capital (VC) friendly, which brings in the capital that keeps the flywheel going.
An unfairness that we in the mobilegame industry have experienced a tightly controlled distribution landscape for our entire industry's lifetime. The implication of government actions will bear consequences on mobilegames and apps that are being distributed in the future. Apple “Heads I win, tails you lose!”
Smartphones are as much a tool for entertainment as they are for communication, and mobilegames rule the roost for keeping users entertained. This is a win-win for both players as well as game app developers , because good game apps are forever in demand. However, to minimize your costs, there is one solution to that.
It has been long established that mobilegaming is becoming more popular and successful year over year, and now we’re seeing mobilegames included in more cross-platformgame development projects. Though mobilegames are included [.] Though mobilegames are included [.]
With the mobilegaming industry’s continued growth year after year, mobile devices are becoming a platform of choice for numerous developers and publishers. Mobilegames have evolved immensely from their roots are rudimentary puzzle games into viable and complex titles in their own right.
Since MiHoYo released Genshin Impact in 2020, an irreversible shift in perception happened across the gaming industry and among many gamers: free-to-play mobilegames can actually be good?! Arguably, Genshin Impact had all the ingredients of a fully-fledged AAA console/PC game.
Mobilegaming has historically gotten a bad rap with the wider gaming industry. When the App Store launched alongside the iPhone 3G in 2008, console and PC gaming was finally beginning to stake its claim to being a valid 21st […] The post Cost Effective Platforms for MobileGaming appeared first on CodeWithMike.
A common way to monetize freemium mobilegames is through in-app advertising, where ad placements are sold to generate profit from the entire player base. Freemium games reach wider audiences, but the risk of churn is always looming. Dragon City Mobile’s ad task event. Dragonscapes Adventure’s ad task event.
Mobilegaming is one of the most popular app categories in the world. billion active mobile gamers worldwide in 2021, and the number is expected to grow to close to 2.3 It’s easy to understand why mobilegaming has grown so rapidly. Games are fun and can be addictive. What are Mobile Ad Networks?
No wonder it scores so well as mobilegames. There’s a bunch of games inspired by it, and you can check out the most important ones in the dashboard below. views on TikTok, and it also has a ‘simulator’ following in the mobilegames industry. DIY gives people a sense of community and achievement. views on TikTok.
Video games have come a long way since they were first conceptualized in the 1950s, with expansive open worlds that can fit right in your pocket, but you don’t need to go back 70 years to see what games looked like back then. So, what’s to blame? It includes a small selection of free beginner lessons, but full access costs $6.49/$6.99
Biggest growth The market dynamics reveal a notable shift among gamingplatforms. PC gaming is set to outperform both mobile and console gaming in revenue growth, with a projected increase of 4.0% In contrast, mobilegaming, despite its significant market share, is expected to grow at a slower rate of 3.0%
Dedicated game console Across every generation, mobile is the most used platform for playing games. Meanwhile, console and PC gaming are significantly popular among younger generations. Baby Boomers usually don’t buy a dedicated game console. Only 5% of them play on all 3 platforms.
Understanding and crafting high-quality game UI is a discipline in its own right, with mobilegame UI being a high-priority consideration for any mobilegame development project. Like any other platform, mobilegame UI should present a usable experience for players in an easy-to-understand way.
million) by South Korea's antitrust regulator for blocking the release of mobilegames on a competing platform. Between June 2016 and April 2018, Google offered in-app exposure for mobilegames that were released exclusively on Google Play. billion won ($31.88 Read more
Millions of mobilegames are out there battling for engagement, yet only a few titles manage to fight their way to the top. Tencent’s PUBG Mobile, and Riot’s League of Legends: Wild Rift) might just have the answers you’re looking for. Their secret to success? Mastering the art of LiveOps.
Unity game developers can now make mobilegames accessible to iOS and Android screen readers with the launch of Mobile Screen Reader support, available from Unity 2023.2 Tech Stream and above. This is the first of many runtime features slated to enhance gamer accessibility.
By 2026, Gen Z will be the largest spending audience in gaming, and theyre already setting trends. Mobilegaming alone has grown by 9% since 2020, and 82% of them play on their phonesbut theyre also active on PC and console. More importantly, theyre ready to spend, surpassing Millennials and Gen X in gaming-related purchases.
In mobilegames, player retention is one of the most important considerations for their continued success. Though much of a game’s success regardless of platform can be determined by its sales and critical reception, continuous player retention is the lifeblood of many mobilegames.
Thats the mobile market of today. The number of new games entering the market reached another record low while the number of games in the stores continued to decline. Lockdowns massively boosted demand for games. But it wasnt just the rekindling of outdoor activities that impacted gaming. Im an old dog.
A new report by Niko Partners has revealed that consoles are the most popular platform for young gamers in Japan. of the group, followed by mobilegaming at 63.5%. The market research firm's annual Japan Youth Gamers report surveyed more than 300 parents of gamers aged six to 18 and over 90 gamers between the ages of 16 and 18.
Hailing from the casual gaming brigade, these games have become synonymous with the mobilegaming experience, delivering entertainment at your fingertips with just a few taps. These games appeal to a wide audience, from casual gamers seeking quick entertainment to hardcore players chasing high scores.
Mobilegaming has become popular in recent times thanks to the growing number of mobile device users. Several mobilegame engines are used to create mobilegames. However, Unity has stood out as one of the most preferred and trusted mobilegame engines. Let’s find out.
Modern mobilegames have high-quality animations, sounds, and visuals. Manually testing these games can be time-consuming, delaying the time-to-market. However, releasing a game that has not been thoroughly tested can affect its success and performance, leading to a poor gaming experience.
But in todays cross-platform, high-expectation environment, QA is not a cost center. Why Proactive QA Is Non-Negotiable Unitys flexibility in supporting mobile, PC, console, and XR makes early QA essential. It is an operational asset that protects both player experience and studio reputation.
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