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The rise of hybridization in mobile games has resulted in game developers experimenting with new gameplay mechanics and features from other genres to drive engagement, something that’s often done via limited-time events. Race events are most commonly active for a few days at a time, during which several races can be initiated.
The AppMagic Hypercasual games recap for the second quarter of 2024 unveils some interesting information about this specific part of the mobile games market. a remarkable +100% QoQ; read a full case study on Supercent’s games); Car Race 3D: Car Racing (+22% QoQ); Race Master 3D – Car Racing (+4% QoQ); Going Balls (+0.1%
And if the game you’re working on is a match-3 puzzle, there is a widely accepted assumption that your target audience primarily consists of women aged between 25 and 45. A very casual summary of the casual puzzle player demographics. Puzzle RPG is the first thing that comes to mind for puzzle games that target a male audience.
We’ve been writing about the growth of ‘hybrid’ mobile games – when a title merges two or more genres to create an entirely new gameplay experience – since 2020, but hybrid games have evolved a lot since then, especially when it comes to the game genres that are being merged together.
Following the high-level trend of hybridization across mobile , more and more casual games have started introducing competitive elements into their live event strategies. This has become especially prevalent in the puzzle subgenre, with around 75% of casual puzzle games in the US top-grossing 200 implementing these features.
The mobile market continues to evolve rapidly, driven by shifting user behaviors, technological advancements, and emerging economic trends. This blog post delves into those insights to provide a comprehensive overview of the mobile landscape. 2023 was a challenging year for the mobile gaming market.
Players typically interact with the environment and other characters in order to solve puzzles containing clues to advance in the gameplay. This video game genre includes sub-genres like racing, combat, team and sports-based fighting game. Racing Games In racing games, the players take part in a racing competition.
Alrighty then, lets kick off the predictions with the Puzzle genre! Puzzle Games Continued to Grow. Puzzle genre is the second largest, after strategy games, on mobile in terms of in-app purchases. Last year Puzzle games generated a whopping $4.5Bn in IAP revenues while growing 18% year-on-year.
The unreliability of pre-registration numbers, the overestimation of brand equity, and the waning influence of first-party featuring are soon becoming recurring themes in mobile gaming; Squad Busters' launch throws these challenges into the spotlight. This decision remains puzzling, as there was no pressure to launch Squad Busters.
They say imitation is a form of flattery, and there’s no shortage of mobile games that share a striking similarity with other popular titles in the PC, console and mobile markets. Why isn’t there a mobile version of Fall Guys? That said, there are arguments for and against releasing a mobile version of Fall Guys.
This article in our prediction series will cover the Sports & Racing category. It is made up of four sub-genres - Realistic Sports ( such as MADDEN, FIFA, 8 Ball Poll ), Arcade Sports ( such as Golf Clash, Fishing Clash ), Realistic Racing ( such as CSR ), Arcade Racing ( such as Mario Kart ).
Let’s explore the Top 10 Mobile Game Development without wasting your precious time! Players can join Nathan Drake and Chloe Frazer as they embark on epic quests, solving intricate puzzles, facing dynamic combat challenges, and exploring breathtaking environments. So, are you excited to take a look?
Another example is the 'Puzzles' collection mechanics, where the player farms puzzle pieces in hard match-3 levels to assemble pictures. So we decided to loop the puzzles at the same time as adding new ones. But for the vast majority of mobile games, this approach will not work. And I'll tell you why.
This analysis will give you a full overview of the Strategy games genre, which is the second-largest genre in the Western markets after puzzle. The two graphs below show that competition for supremacy of Mid-Core in the Western audience is a tight race between Supercell and FunPlus. Then Yu-Gi-Oh came along.
In fact, Hypercasual games alone made up for ~45% of 2019’s total download volume across all mobile games. While Hypercasual games IAP is very modest, the estimated ad revenues are over 3B making this the fourth largest genre on mobile in line with Social Casino. Over 2020, YoY downloads for Hypercasual games went from 7.8B
Guest post by David Fox , founder of Double Coconut — a design and development studio that has delivered hit mobile and web games for partners such as EA Sports, WB Games, Microsoft Casual Games, and more. Tap the button and you’re off to the races! You may also come across a game via a sponsored/influenced post on X or Discord.
These efforts were hampered by what it identified as increased market competition, particularly in the puzzle genre. Owning and investing in a key mobile IP could help not only grow its casual business and diversify away from the struggling social casino genre but also make it a more attractive investment.
GoPractice is also highly recommended by some of the top mobile games companies, which is how I originally got connected with Oleg. Here’s how I view data-driven culture In my opinion, most teams working on mobile games don’t fully use the potential of data. Neither gameplay, nor controls were adapted to a mobile devices.
IBM convinced a Delaware jury that mobile developer Zynga infringed its web-based communications patents with its hugely successful mobile game, Farmville, as well as several spin-off titles. Wizard of Oz Slots, as well as Farmville 2, Farmville 2: Country Escape, Farmville 2: Tropic Escape, and Farmville 3.
State of the Mobile Games Market The Western mobile games market , which we broadly analyze by removing the Chinese, Taiwanese, Japanese and Korean markets from the numbers, saw overall installs climb by 14% to 47.5B And unlike Racing, Shooter games also generally saw a decline in downloads as well.
Summarizing an entire year of mobile gaming while providing predictions for what is going to happen next is a challenge that we at Deconstructor of Fun undertake every year. An essential data platform for all mobile gaming studios. The Macro-Level View As we know, 2020 was a year of unprecedented growth for mobile games.
Players would navigate through various levels of traps, puzzles, and enemies to claim victory. There are two sections per level and puzzles to solve along the way. With multiple weapons and mobility options to choose from, there’s a lot of excitement going on at every level. GT Advance Championship Racing. Wario Land 4.
This is a guest post by Vinayak Sathyamoorthy , Group Product Manager at Reddit, an ex-Zynga Product Manager and an avid mobile gamer. The gaming industry has gone through a few interesting turns in that time, but by and large the biggest force in mobile free-to-play of late has been power User Acquisition teams. Vinayak Sathyamoorthy.
. >> see our gaming market predictions As we enter 2025, the digital advertising and mobile gaming industries are transforming remarkably. As always, there are winners and losers, and within mobile gaming, certain genres stand out as clear frontrunners. However, for those of us in mobile gaming, this evolution is no surprise.
Yet something has changed in the last years as mobile free to play has matured and become global. Many of the new games that are gaining ground are coming from developers like Lilith , Firecraft Studios (Matchington Mansion), FunPlus (King of Avalon, Guns of Glory) and IGG (Lords Mobile). During the past year Lilith has been on a roll!
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