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2025 Mobile Games Marketing Predictions

Deconstructor of Fun

. >> see our gaming market predictions As we enter 2025, the digital advertising and mobile gaming industries are transforming remarkably. As always, there are winners and losers, and within mobile gaming, certain genres stand out as clear frontrunners. However, for those of us in mobile gaming, this evolution is no surprise.

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Untold Stories of ex-Activision Blizzard King’s Founders

Deconstructor of Fun

In the second edition of The Alumni Effect, we’re focusing on another industry powerhouse: Activision Blizzard, which also includes the mobile gaming giant King. Out of the 28 companies that raised funding: — 17 making PC&сonsole games, of which six are also developing for mobile platforms. — million downloads collectively.

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‘Doki Doki AI Interrogation’-developer YAMADA explores the role of AI in games

PreMortem.Games

“Many game developers at that time were trying to replicate experiences like TRPGs, Werewolf, or lateral thinking puzzles with ChatGPT,” he explains. Over the past 25 years, he worked for major companies like Square Enix and DeNA, and even running his own mobile game company.

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Wearable Technology in Game Development: A rising trend in 2023

iXie gaming

Wearable technology is rapidly gaining traction and reshaping various industries, and the gaming sector is no exception. In 2023, the integration of wearable technology into game development is emerging as a significant trend. One such area that has seen significant progress is wearable gaming technology.

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Mobile Games Aren’t Your Enemy if You Play Right

Big Games

In general, non-gamers do not have a good opinion about playing mobile games. And discussing the benefits of playing mobile games is a bit of a controversial topic. Though people might find it outrageous to get to know the benefits of playing mobile games, there are authorized and genuine studies and research on this topic.

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2020 Predictions #1: Prepare to Crown the New King of Puzzle Games

Deconstructor of Fun

Alrighty then, lets kick off the predictions with the Puzzle genre! Puzzle Games Continued to Grow. Puzzle genre is the second largest, after strategy games, on mobile in terms of in-app purchases. Last year Puzzle games generated a whopping $4.5Bn in IAP revenues while growing 18% year-on-year.

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How Drama and Fake Ads Convert To Real Profits

Deconstructor of Fun

Dylan Tredrea is a product & publishing consultant with over 12 years of experience in mobile free to play games at studios such as Disney, Rovio, Zeptolab, & CrazyLabs. I concluded from this experience: that narrative in mobile free-to-play games was often an immense waste of resources.