Remove Advertising Remove Content Remove Puzzle
article thumbnail

Do you have any tips for designing great puzzles?

Ask a Game Dev

When designing a puzzle, a designer must think of the process by which the player interacts with them. Place and advertise the clues to the puzzle goal within the environment. This can be subtle or it can be obvious, depending on whether the puzzle is optional or part of the critical path.

Puzzle 52
article thumbnail

How Much You Should Spend on Board Game Advertising

Brand Game Development

” I got a lot of responses, and one of them was about how much to spend on board game advertising. I want to particularly focus on part one, which can be roughly summarized as, “how much should I spend on advertising for my board game?” Basics of Board Game Advertising. Need help on your board game?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Curious Case of Playable Ads and Traditional Marketing Strategies

Deconstructor of Fun

Digital advertising has come a long way since the first banner ads of the 90s. This is the future of digital advertising - where creative interactivity transforms even the most traditional marketing principles. Playable Ads created by Playable Factory (Angry Birds, Whiteout Survival, Eatventure, Smash Legends) What Are Playable Ads?

article thumbnail

Can Hay Day Pop Solve the Puzzle?

Deconstructor of Fun

A bold move for Supercell, going against giants that continue to rule the casual puzzle space. Playing levels awards stars , which are used to earn coins in the Puzzle Pass. Looking at the market, there have been plenty of combinations of Puzzle Core + Invest & Express hybrid games attempted. The Twist: The Puzzle Pass.

Puzzle 52
article thumbnail

Solo dev Diego Ras of Raccoo Venture “Everything starts with paper and pencil”

PreMortem.Games

He started his career in advertising, but the world of video games always held his real interest. Many years passed and, after graduating, I started working in the advertising field. Between one job and another I always tried to include some type of content related to games.

Dev 163
article thumbnail

The State of Gaming 2024: Trends in Marketing, Gaming, and Apps

Deconstructor of Fun

Genre-Specific Winners: Puzzle Games Prevailed: The genre fell by only 6% YoY in downloads and gained 10% in IAP revenue, thanks to new games like Block Blast and Royal Match, and established hits such as Candy Crush and Gardenscapes. Puzzle remained strong by focusing on retaining its current user base through events and live operations.

Mobile 75
article thumbnail

Ask a Game Dev - Untitled Article

Ask a Game Dev

When designing a puzzle, a designer must think of the process by which the player interacts with them. Place and advertise the clues to the puzzle goal within the environment. This can be subtle or it can be obvious, depending on whether the puzzle is optional or part of the critical path.

Puzzle 52