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How Mobile Game Developers Are Using Anime to Boost Engagement and Revenue Across the Globe

Game Refinery

Some titles, such as Umamusume: Pretty Derby, have taken things one step further by taking a multimedia approach, with mobile games, anime, and manga series all coexisting and building an ever-expanding universe. You see, many anime-based games attempt to retell the same story from the series they are based on.

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12 Ways to Take Battle Passes to the Next Level in Mobile Games

Game Refinery

Battle passes have crept into almost every mobile game genre imaginable, with our platform showing that 66% of mobile games in the top 20% have incorporated the feature. We’ve updated the blog post with new battle pass implementation examples and best practices for introducing the feature into your mobile game.

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2025 Mobile Games Marketing Predictions

Deconstructor of Fun

. >> see our gaming market predictions As we enter 2025, the digital advertising and mobile gaming industries are transforming remarkably. As always, there are winners and losers, and within mobile gaming, certain genres stand out as clear frontrunners. Test and iterate quickly to find winning creatives.

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Meta x Kwalee: Leveling Up Mobile Gaming with Hybrid Monetization and AI

Deconstructor of Fun

Together, they explored what’s fueling the industry’s evolution—from ad spend optimization and AI-driven user acquisition to the rise of hybrid casual games and today’s game-changing creative strategies. Adaptability to Diverse Player Preferences By blending IAPs with IAAs, studios can cater to a broader range of player preferences.

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Unity Games That Last: How Testing, Art, and LiveOps Drive Revenue and Retention 

iXie gaming

For studios aiming to build not just games, but game-driven businesses, these three pillars are no longer optional. It is an operational asset that protects both player experience and studio reputation. Meeting Modern Visual Standards Unity developers must balance fidelity and function. It is defined by execution.

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Bucking the Recession in Mobile Gaming

Deconstructor of Fun

and Deconstructor of Fun’s latest collaborative report, we dive deep into a comprehensive analysis of the mobile gaming sector and which genres are defying the economic slowdown. These three factors have traditionally made mobile gaming venture capital (VC) friendly, which brings in the capital that keeps the flywheel going.

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Inside the Skillz Developer Accelerator: Why $75M is Up for Grabs for Game Studios

Deconstructor of Fun

The gaming industry is no stranger to ambitious bets, but few are as bold as Skillzs $75 million Developer Accelerator. Under the leadership of co-founder and CEO Andrew Paradise, Skillz is making a high-stakes play to redefine the competitive gaming landscape. But whats the core thesis behind this move? Lets dive in.

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