Gamefam and the business of advertising on game platforms
GamesIndustry.biz
AUGUST 1, 2023
Sign up for the GI Daily here to get the biggest news straight to your inbox With the proliferation of online games, some titles have been positioning themselves more as platforms, such as Roblox, Minecraft, and Fortnite. They host musical concerts, marketing activations, and interactive experiences designed to advertise all manner of brands and movies.
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