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From PUBG x Dragon Ball to Goddess of Victory: NIKKE x Nier: Automata and State of Survival x Resident Evil , collaboration events with renowned franchises have consistently demonstrated their ability to significantly enhance mobile game performance. Below, we go through the highlights.
With all that immense popularity, its perhaps unsurprising to note that anime has crept into the mobile market, too. Weve seen everything from the likes of PUBG x Jujustu Kaisen, to Puzzles & Dragons x Demon Slayer, Fortnite x Naruto, and Grand Summoners x One Punch Manto name a few historic examples.
With IDFA regulation changes and an influx of new games entering the market, publishers and mobile game studios are facing an ever-uphill battle to acquire new players (UA) and retain them. However, as we wrote last year , many top-grossing mobile games have found that minigames are the best way to boost UA and player retention.
A narrative can also help with pacing, building and releasing tension alongside key story beats while directing the players’ attention and emotions through them, all the while supporting other features and creating a meaningful foundation for retention.
We’ve been writing about the growth of ‘hybrid’ mobile games – when a title merges two or more genres to create an entirely new gameplay experience – since 2020, but hybrid games have evolved a lot since then, especially when it comes to the game genres that are being merged together.
If you’re looking for ways to improve player retention for your mobile game, hosting a collaboration event with a well-known franchise as part of your LiveOps might be the answer you’re looking for. To figure out what makes a brand collaboration successful, let’s look at some recent examples of in-game collaboration events in mobile games.
The ever-changing nature of the mobile market means that new monetization mechanics are constantly emerging and evolving. Battle passes have crept into almost every mobile game genre imaginable, with our platform showing that 66% of mobile games in the top 20% have incorporated the feature.
User acquisition has become increasingly challenging for mobile marketers ever since Apple introduced its App Tracking Transpency (ATT) policy in April 2021. With that in mind, mobile marketers should focus on identifying better ways to push monetization opportunities to their existing audiences.
Following the high-level trend of hybridization across mobile , more and more casual games have started introducing competitive elements into their live event strategies. This has become especially prevalent in the puzzle subgenre, with around 75% of casual puzzle games in the US top-grossing 200 implementing these features.
With a knack for puzzles, arcades, and simulation games. When Ahmetcan isnt busy crafting and designing killer features, youll find him exploring Berlin's vibrant tech scene or writing for Deconstructor of Fun in one of the hipster cafes of the city. Succeed in the market. Download our free Hybridcasual Playbook.
The rise of hybridization in mobile games has resulted in game developers experimenting with new gameplay mechanics and features from other genres to drive engagement, something that’s often done via limited-time events.
Digital Chess, one of the first video games ever created, has experienced a massive revival on mobile, with hundreds of Chess games available to download from the iOS store. million people signing up to the browser-turned-mobile game Chess.com and a 603% leap in chess book sales in the US; it now even has an exclusive game on Netflix.
With a knack for puzzles, arcades, and simulation games. When Ahmetcan isn’t busy crafting and designing killer features, you’ll find him exploring Berlin's vibrant tech scene or writing for Deconstructor of Fun in one of the hipster cafes of the city. How Genshin Impact gives daily missions. Take Toy Blast , for example.
With increased competition from IDFA regulation changes and new games consistently entering the market, two of the biggest challenges facing publishers and mobile game studios are acquiring new players (UA) and keeping those players in your game (player retention).
. >> see our gaming market predictions As we enter 2025, the digital advertising and mobile gaming industries are transforming remarkably. As always, there are winners and losers, and within mobile gaming, certain genres stand out as clear frontrunners. and Creatify: For video-based ads featuring AI-generated actors.
They say imitation is a form of flattery, and there’s no shortage of mobile games that share a striking similarity with other popular titles in the PC, console and mobile markets. Why isn’t there a mobile version of Fall Guys? That said, there are arguments for and against releasing a mobile version of Fall Guys.
And if the game you’re working on is a match-3 puzzle, there is a widely accepted assumption that your target audience primarily consists of women aged between 25 and 45. A very casual summary of the casual puzzle player demographics. Puzzle RPG is the first thing that comes to mind for puzzle games that target a male audience.
Mobile game developers are constantly looking for new ways to bring in new players and keep existing players engaged with their games. As our snapshot report into casual mobile games shows, players can’t get enough of renovation and construction elements. No wonder these same elements are so popular in mobile games!
Competition is fierce in the mobile game market, but even more so for developers of casual and hyper-casual games. So, what can mobile game developers do to increase the chances of their games performing well? Put simply: the mobile game market is currently seeing a lot of hybridization. Meta layers. Social and LiveOps.
The AppMagic Hypercasual games recap for the second quarter of 2024 unveils some interesting information about this specific part of the mobile games market. Wood Nuts: Screw Puzzle The first game on the list is a title by Zego Studio: Wood Nuts: Screw Puzzle. Now, let’s turn to the newbies at the top.
Hailing from the casual gaming brigade, these games have become synonymous with the mobile gaming experience, delivering entertainment at your fingertips with just a few taps. The Numbers Dont Lie Endless runner games have captivated mobile gamers worldwide, seamlessly blending simple mechanics with engaging gameplay. And guess what?
The mobile gaming industry has exploded recently. This article compares these two platforms in detail and explores their features, benefits, and real-world applications to help you make an informed decision. It’s essential to understand how their core features compare. of the CAGR to reach US$1535B by 2027.
Dylan Tredrea is a product & publishing consultant with over 12 years of experience in mobile free to play games at studios such as Disney, Rovio, Zeptolab, & CrazyLabs. We got to work with professional writers and craft stories featuring iconic characters. The team poured their hearts into the work.
USP Highlight: Every celebrity hammered the "No Ads, No Wi-Fi Needed" message a feature now somehow a novelty, though games have been touting offline modes for years. Running TV ads for a puzzlemobile game during the NBA playoffs is like fishing with dynamite in the wrong lake. Dream went broad with targeting.
In the second edition of The Alumni Effect, we’re focusing on another industry powerhouse: Activision Blizzard, which also includes the mobile gaming giant King. Out of the 28 companies that raised funding: — 17 making PC&сonsole games, of which six are also developing for mobile platforms. — What’s up with the exits?
While it’s predominantly a VR app , the developers have also created a mobile app version, so users can track their progress and plan their workouts. And if you add a feature which lets you compare streaks with their friends, they’ll have all the more motivation to come back. Mix in quizzes and puzzles. Take FitXR as an example.
With the mobile gaming industry’s continued growth year after year, mobile devices are becoming a platform of choice for numerous developers and publishers. Mobile games have evolved immensely from their roots are rudimentary puzzle games into viable and complex titles in their own right.
Mobile developers look up their fake AppStore accounts and download with excitement wondering what the new game could be. A bold move for Supercell, going against giants that continue to rule the casual puzzle space. Playing levels awards stars , which are used to earn coins in the Puzzle Pass. The Twist: The Puzzle Pass.
Then we further broke down the categories into genres and sub-genres based on feature sets. Alrighty then, lets kick off the predictions with the Puzzle genre! Puzzle Games Continued to Grow. Puzzle genre is the second largest, after strategy games, on mobile in terms of in-app purchases.
The reason for this acquisition was the success of Small Giant’s hit game, Empires & Puzzles. Since mid 2017, Empires & Puzzles has raked in $260M in net revenues with only 34M installs. There was also this no-name developer Supercell that launched their first mobile games just few miles away back in 2012. Wooga GmbH.
This year we featured over 20 brave game creators in our solo developers-series and we like to share some highlights. His first game, mobile RPG Soulvars , started out as a passion project. I’m not good with story telling or puzzle design, so combining some expertise would be nice.”
Let’s find out what kind of interesting monetization features aimed specifically at new players can be found in top mobile games from East to West! These are a few ways to combine the onboarding of essential game mechanics with an introduction to the various small-scale monetization features scattered around the game.
They created interactive installations, motion graphics animations, experiential web pages, mobile apps, and lots of other creative projects. We seek to build long-form interactive storytelling that features the tactile interactions and transition heavy animation that we’re familiar with.
Mobile gaming has grown into a multibillion-dollar industry, with millions of users spending time playing games on their smartphones and tablets. As the mobile gaming market continues to expand, mobile game developers must find ways to make their games stand out in a crowded marketplace. So, let’s dive in!
Embarking on the ambitious journey of mobile game development is akin to setting sail on uncharted waters. The path is fraught with multifaceted challenges for any game development company or mobile game development services provider. How to Start Mobile Game Development? Define your goals meticulously.
Available on mobile, console and PC. Available on mobile devices, Apple watch and PC. Available on mobile devices only. Available on mobile. Horror in the Darkness is a text-based horror puzzle-esque game. Available on mobile, console, PC and Switch. Available on mobile, Switch and PC. Let’s dig in.
Similar to the mechanics of Genshin Impact, the player explores the vast open-world by climbing on the walls, swimming in the rivers, gliding in the skies, wiping out enemies, and solving different kinds of puzzles. As a typical MMORPG feature, players can also challenge others for an open-world fight. Guild adds up to social features.
With the rise of the gaming industry, two distinct categories of games have emerged: AAA games and mobile games. As a result, mobile gaming is pushed aside in favor of AAA titles, which have their own position in the market. But now, we have more complex 3D mobile games like PUB-G. Can Mobile Games Be AAA?
For example, the creative block that often gets stuck in our heads, or the lack of other points of view on a certain feature of the project, which could often be improved by including the expertise and experience of another professional. That’s how I worked on the level design and puzzles in Raccoo Venture, for example.
It’s likely you’ve seen these playable ads on social media or mobile news feeds - they often resemble mini-games or animations that users can play around with or view. They are typically found on mobile devices as part of a larger app or within mobile web browsers.
The mobile market continues to evolve rapidly, driven by shifting user behaviors, technological advancements, and emerging economic trends. This blog post delves into those insights to provide a comprehensive overview of the mobile landscape. 2023 was a challenging year for the mobile gaming market.
It has achieved significant cultural awareness, too: Duolingo has 14M TikTok followers, is a key partner in Netflixs Squid Games 2 marketing and was featured in the $1B global hit movie Barbie. Candy Crush, puzzle games, and YouTube typically occupy this time to prevent boredom. Fun System #3: Generous Rewards Systems.
“Many game developers at that time were trying to replicate experiences like TRPGs, Werewolf, or lateral thinking puzzles with ChatGPT,” he explains. Over the past 25 years, he worked for major companies like Square Enix and DeNA, and even running his own mobile game company.
Mobile game developer and publisher Pixel Federation entertains more than 140M players worldwide with popular mobile games, including ‘ Diggy’s Adventure ,’ ‘ Trainstation 2 ,’ ‘ Puzzle Adventure ,’ and ‘ Port City.’
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