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How Mobile Game Developers Are Using Anime to Boost Engagement and Revenue Across the Globe

Game Refinery

Weve previously explored how collaborating with fan-favorite IPs as part of a LiveOps strategy can have a drastic impact on in-game performance, and that logic very much applies to anime crossovers. To name just a few, these include Fortnite (Battle Royale), Top War (4X Strategy), Puzzles & Dragons (Match3), and Tower of Fantasy (MMORPG).

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How Mobile Game Developers Are Using In-Game Collaboration Events to Boost Player Retention

Game Refinery

Promotional collaboration events in the top 10% (Revenue) of China midcore games (source: GameRefinery SaaS platform). Depending on the type of IP you want to license, collaborations also provide an opportunity to freshen up your narrative elements and gameplay mechanics. Does it match your target demographic?

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[Event Spotlight] How Mobile Game Developers Can Boost Engagement In The Casual Puzzle Genre With Competitive 1v1 Events

Game Refinery

If executed correctly, introducing new mechanics in this way can be an easy win, enabling developers to test out player preferences, broaden motivational appeal, boost user acquisition, and enhance player engagement – all without drastically altering the core gameplay.

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[Event Spotlight] How Mobile Game Developers Are Driving Player Engagement With Race Events

Game Refinery

The rise of hybridization in mobile games has resulted in game developers experimenting with new gameplay mechanics and features from other genres to drive engagement, something that’s often done via limited-time events.

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Minigames Revisited: How Developers Are Continuing to Tap into Trends and Drive Engagement

Game Refinery

In this blog, we look at some of the new and interesting ways developers have implemented minigames into some of the most popular mobile titles on the market, from Royal Match’s Wordle-inspired potion puzzle to Goddess of Victory: NIKKE’s recreation of Dave the Diver.

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The Rise of Hybridization in Mobile Games: How Developers are Genre Mashing Their Way to Success

Game Refinery

We’ve been writing about the growth of ‘hybrid’ mobile games – when a title merges two or more genres to create an entirely new gameplay experience – since 2020, but hybrid games have evolved a lot since then, especially when it comes to the game genres that are being merged together.

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Unity vs. Unreal Engine: Which is Better for Android Game Development?

Big Games

Two of the most popular game enginesUnity and Unreal are the top choices for Android game development. Its massive Asset Store and extensive community support make game development more streamlined and efficient. Merits: Easy to learn and use for rapid development.

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