Brand Game Development

JUNE 15, 2020

I cannot readily think of any print publications or other traditional media that would provide a suitable outlet for advertising products in such a niche market. A puzzle-solving, tile placement board game for 1-4 players.” A lot of people obsess over CPC (cost per click) or impressions (number of ad views).

Advertising 130

Advertising Point and Click Games Media 130

Deconstructor of Fun

FEBRUARY 7, 2021

Eric is a media strategist, quantitative marketer, and author who has spent his career working for transformative consumer technology and media companies. These points are informed by my research into the topic and conversations I’ve had with platform operators and gaming and ad tech executives: When will ATT be made mandatory?

Advertising 52

Advertising Mobile Gaming Mobile Mobile 52

Deconstructor of Fun

OCTOBER 27, 2020

Playrix is one of the powerhouses in the puzzle genre thanks to Gardenscapes and Homescapes’ current success. This leads to a higher CTI (Click Through Installs) and conversion rates in app stores since the players who viewed and tapped the ad see a similar content in the store page - even though the ad originally was just a fake gameplay.

Co-op 52

Co-op Games Puzzle Point and Click 52

Deconstructor of Fun

APRIL 25, 2022

This made it a great fit for cartoons with an adorable style and simple geometry exemplified in Western cartoon media with The Powerpuff Girls and My Little Pony. There are also hidden easter eggs with interesting lines and detailed facial expressions if players click on or drag them around.

Baking 52

Baking Simulation Build Animation 52

Deconstructor of Fun

JANUARY 21, 2021

This analysis will give you a full overview of the Strategy games genre, which is the second-largest genre in the Western markets after puzzle. This makes the genre second largest on mobile in (outside key Asian markets) after Puzzle games. This incremental improvement allowed simple things like parking your army to a point on the map.

Mobile 52

Mobile Mobile Cross platform Puzzle 52

Grumpy Gamer

JANUARY 18, 2018

PiecesOfKate: Considering the potential benefits of social media (such as Twitter) for promoting a game, versus your personal dislike of those channels - if you were to make another game would you rejoin, or avoid it? If I do another point-and-click, I want to push what a point-and-click can be, but still staying true to the form.

Puzzle 130

Puzzle Point and Click Playtesting Art 130

Grumpy Gamer

JANUARY 17, 2018

That wasn’t true back then. ** PiecesOfKate: Considering the potential benefits of social media (such as Twitter) for promoting a game, versus your personal dislike of those channels - if you were to make another game would you rejoin, or avoid it? Do you cut off the whole series of the puzzles (meaning wasting time/art/effort)?

Puzzle 130

Puzzle Point and Click Playtesting Art 130