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Weve previously explored how collaborating with fan-favorite IPs as part of a LiveOps strategy can have a drastic impact on in-game performance, and that logic very much applies to anime crossovers. To name just a few, these include Fortnite (Battle Royale), Top War (4X Strategy), Puzzles & Dragons (Match3), and Tower of Fantasy (MMORPG).
Trkiye has rapidly established itself as one of the world's most dynamic mobilegaming hubs. With a strong talent pool, an entrepreneurial mindset, and a track record of success, the country is now the second-largest gaming hub in EMEA after the UK. Today, Istanbul holds the undisputed crown of the world's mobilegaming capital.
Progression and milestone rewards When players have achieved something great in the game, such as reaching a significant milestone or completing a tricky level, providing them with an opportunity to invest in the game is an excellent way to keep the momentum going. for coins used to purchase in-game hints.
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The rise of hybridization in mobilegames has resulted in game developers experimenting with new gameplay mechanics and features from other genres to drive engagement, something that’s often done via limited-time events. Considering implementing race events into your own mobilegame?
This has become especially prevalent in the puzzle subgenre, with around 75% of casual puzzlegames in the US top-grossing 200 implementing these features. With that in mind, are mobilegamestudios missing out on an important opportunity here to boost engagement?
Battle passes have crept into almost every mobilegame genre imaginable, with our platform showing that 66% of mobilegames in the top 20% have incorporated the feature. We’ve updated the blog post with new battle pass implementation examples and best practices for introducing the feature into your mobilegame.
And if the game you’re working on is a match-3 puzzle, there is a widely accepted assumption that your target audience primarily consists of women aged between 25 and 45. A very casual summary of the casual puzzle player demographics. Just design a game targeted for women between the ages of 25 and 45, and you’re all set!
Army Commander by Lion Studios. Casual strategy games have definitely made their mark in 2022. Mixing in the relaxing and simple mechanics of a casual game with the touches of strategy and real-time decision-making makes for a rewarding and satisfying experience. So ads won’t ever spoil what is arguably a perfect mobilegame.
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The AppMagic Hypercasual games recap for the second quarter of 2024 unveils some interesting information about this specific part of the mobilegames market. The hypercasual games market has been on a downwards trajectory for a couple of years now, but there is still potential for success.
In the second edition of The Alumni Effect, we’re focusing on another industry powerhouse: Activision Blizzard, which also includes the mobilegaming giant King. These investments have backed 28 gaming startups; likewise, former Riot Games employees have launched 27 companies, collectively raising $0.5B
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Competition is fierce in the mobilegame market, but even more so for developers of casual and hyper-casual games. So, what can mobilegame developers do to increase the chances of their games performing well? Put simply: the mobilegame market is currently seeing a lot of hybridization.
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Games for Change , in partnership with HP and Google Play, announced the winners of the second annual Diverse Voices, New Stories Challenge at the 2024 Games for Change Festival. The challenge is an initiative to improve representation and increase visibility for underrepresented game developers in the mobilegaming industry.
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The mobilegaming industry has exploded recently. Developers are constantly seeking the best tools to create engaging, high-performance games that can run smoothly on a wide range of Android devices. Two of the most popular game enginesUnity and Unreal are the top choices for Android game development.
I believe that the deprecation of the IDFA will catalyze a period of accelerated consolidation in the mobilegaming space via M&A. Smaller, single-gamemobilegamingstudios will see their growth trajectory obstructed completely and suddenly. The valuations of these companies will drop rapidly.
More importantly, it showed audiences worldwide that this 1400-year-old board game can be glamorous, resulting in over 3.2 million people signing up to the browser-turned-mobilegame Chess.com and a 603% leap in chess book sales in the US; it now even has an exclusive game on Netflix.
Alrighty then, lets kick off the predictions with the Puzzle genre! PuzzleGames Continued to Grow. Western casual games category broken down into genres and sub-genres. Puzzle genre is the second largest, after strategy games, on mobile in terms of in-app purchases.
We recently spoke with Janzen Madsen, founder at Splitting Point Studios , to get his perspective on how to develop a hit on Roblox. Don’t make it like a mobilegame. Often, developers coming from the mobilegaming industry will assume that they can replicate their success by rebuilding their games on Roblox.
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This was the date that the social games giant had acquired a relatively unknown Finnish developer, Small Giant. The reason for this acquisition was the success of Small Giant’s hit game, Empires & Puzzles. Since mid 2017, Empires & Puzzles has raked in $260M in net revenues with only 34M installs. Wooga GmbH.
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Supercell announced over a year ago that they will be opening a studio in North America. TWiG #212 - Apple's New Price Points / Game Genre Taxonomy pt 2 / Nintendo's Mobile Strategy ? We want to build ambitious games players may not expect from Supercell. In Today’s Email ? ✉️ Received this email from a friend?
In February, Ilkka Paananen, the beloved CEO of Supercell, and arguably one of the faces on the Mount Rushmore of MobileGames Executives, published his yearly blog post. All in all, Ilkka’s yearly blog is an inspirational and quite sincere vision of the top brass of a major mobilegames company.
The unreliability of pre-registration numbers, the overestimation of brand equity, and the waning influence of first-party featuring are soon becoming recurring themes in mobilegaming; Squad Busters' launch throws these challenges into the spotlight. This decision remains puzzling, as there was no pressure to launch Squad Busters.
This battle royale sensation has taken the gaming world by storm, offering fast-paced action, engaging building mechanics, and a vibrant virtual world. With regular updates and a thriving community, Fortnite continues to be one of the best mobilegaming apps, delivering an adrenaline-packed experience on the go.
Tower of Fantasy was launched in the global markets in August 2022, luring players to the game with its “Genshin with an MMO experience” headlines. Tower of Fantasy is a new MMORPG developed by Hotta Studio and published by Perfect World and Level Infinite. So, does it live up to the promise? appeared first on GameRefinery.
Eric is the author of the book Freemium Economics and the founder of Mobile Dev Memo , the ultimate growth blog and podcast. It is tempting for mobilegames marketing teams to think of 2021 as being dominated by Apple’s impending new privacy policy for iOS, App Tracking Transparency (ATT). Access all of our previous predictions.
Mobilegaming has experienced an unprecedented surge in recent years, with iOS emerging as a prominent platform for game development. For aspiring game creators, venturing into iOS mobilegame development services can be thrilling and rewarding. Tip #2: How to make an iOS Game? Happy Gaming!
Well, maybe because this Turkish startup established by former Peak employees, launched its first game, Royal Match, in 2020 and has to date amassed $906M in cumulative revenue with just 105M installs. Just to repeat: Dream Games’ achievement to date is unprecedented. King Robert (left) and King Richard (right).
Written by Ahmetcan Demirel , the maestro of product management and a podcast host ( Game Dev Diary ) from Germany! With a knack for puzzle, arcade, and simulation games. It is no secret that puzzlegames dominate a significant share of the mobilegaming market.
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Guest post by David Fox , founder of Double Coconut — a design and development studio that has delivered hit mobile and web games for partners such as EA Sports, WB Games, Microsoft Casual Games, and more. Using stars gives publishers a 30% discount on ad buys.
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Top image: four of KAYAK’s hypercasual games. There has been a lot of talk about the future of Hypercasual games: how the market has been in stagnation, making studios slowly but steadily look for opportunities in the fraternal Hybridcasual. Breaking down the Hybrid game business into its elements will be important.”
An essential data platform for all mobilegamingstudios. This is because we don’t want to reduce the actionability of the data with games that succeed massively in what can be described as closed domestic markets. To put the Strategy genre in proportion, it generates a whole Billion more than all Puzzlegames combined.
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