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How to Build up a Facebook Page as a Board Game Dev

Brand Game Development

In this past year, I’ve been using Facebook’s advertising system to increase the visibility of blog posts and to drive people to the Highways & Byways Kickstarter mailer. A few hundred dollars in advertising money have gone a really long way toward increasing the visibility of my projects. Making Early Content.

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Solo dev Diego Ras of Raccoo Venture “Everything starts with paper and pencil”

PreMortem.Games

He started his career in advertising, but the world of video games always held his real interest. Many years passed and, after graduating, I started working in the advertising field. Between one job and another I always tried to include some type of content related to games.

Dev 163
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Dev Diary: 03/17/17

Brand Game Development

will not be used relentlessly to advertise, but rather to share things on the Internet that are really, really cool. I have only a few days of content up, but you’ll like what I’ve got so far. The social media I’m running for Highways & Byways , like War Co. Are you into travel?

Dev 130
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5 Best Approaches to Monetize a Board Game Idea

Logic Simplified

Each type has its distinct advantages that enable you to strike a balance between visibility as well as user experience. This model allows players to download and play the game for free but charges for additional game features or content. There are various types of ads, like rewarded, playable, banner and interstitial ads.

Games 105
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The Case of Playrix and why Product-Market fit is a Moving Target

Deconstructor of Fun

As we discussed in the previous few articles, CPM is a function of CPI (LTV) and IPM (Creative Performance), and the higher the CPI and IPM, the more competitive the advertiser is. If a specific audience shows intent to engage with a particular type of creative (by interacting with it), we should cater the content behind the creative to them.

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How to Get Big on Twitter as a Board Game Dev

Brand Game Development

The first is what I call Content Mix. You have strike a balance. Having great content is half the battle. Lastly, you can use advertising to promote your Twitter. With advertising, you can practically guarantee a certain number of retweets, likes, website clicks, or views. I suggest taking a 5/3/2 approach.

Dev 130
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The State of Gaming 2024: Trends in Marketing, Gaming, and Apps

Deconstructor of Fun

Mobile Marketing Trends Mobile marketing has become increasingly sophisticated, with a growing emphasis on building lasting user relationships and leveraging user-generated content. YouTube emerges as a key advertising channel for Mid-core and Core games , though it falls short in reaching Casual gamers.

Mobile 75